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St. Louis independent nabs annual Wurster Award

BY Michael Johnsen

SEATTLE — Chris Geronsin, owner of Beverly Hills Pharmacy in St. Louis, was honored with Cardinal Health’s Ken Wurster Community Leadership Award during the closing ceremonies at the Cardinal Health annual Retail Business Conference in Seattle on Friday, Aug. 9, at the Washington State Convention Center.

“[Geronsin] is an individual who personifies what this award means,” said Chris Lanctot, Cardinal Health VP of independent sales, in making the announcement. “When it comes to his community, he goes above and beyond. His pharmacy provides specialized service like unit-dose packaging and 24-hour emergency service at no charge to St. Vincent’s Home for Children,” he said. “He is a major contributor to the Helena Hatch Special Care Center, which provides a safe haven for women with HIV.”

Geronsin actively partners with local healthcare entities on the delivery of care. That kind of commitment prompted the St. Louis chapter of the Asthma and Allergy Foundation of America to write this endorsement for Geronsin: “Through our partnership with Beverly Hills Pharmacy, we are able to provide expensive branded asthma and allergy medications for a lower price than any other pharmacy. We have a discounted price for durable [medical] equipment through our relationship with Beverly Hills as well. [And] the pharmacy delivers free of charge to all of our clients even if they live outside the St. Louis area.”

Geronsin was 1-of-5 finalists for the annual Wurster Award, which honors the career and legacy of Tampa, Fla., independent pharmacist Ken Wurster, who passed away in 2008. Wurster, who was highly regarded for his commitment to serving his customers, epitomized the role of a community pharmacist who takes responsibility for the wellness of his community. “Ken left us too soon, but his legacy lives on in the form of this award,” Lanctot said. “It’s a living memorial and an example of exactly what independent pharmacy means to our communities, our patients and our families.”

The Wurster Award honors one Cardinal Health independent pharmacy customer for outstanding community leadership and involvement, their ability to inspire others, and their willingness to go above and beyond the day-to-day operations of a retail independent pharmacy.

In honor of his commitment to community service, Cardinal Health donated $10,000 to the St. Louis College of Pharmacy in Geronsin’s name. This year’s runners-up for the Wurster Award included Bhavana Patel of Hina’s Mercy Southwest Pharmacy in Bakersfield, Calif; Joel Rosenfeld of North Florida Pharmacy in Lake City, Fla; Beverly Schaefer of Katterman’s Sand Point Pharmacy in Seattle; and Paula Wakeland of Hewitt-Davidson Drugs in Sarasota, Fla.

Cardinal Health’s National Retail Advisory Board and a team of Cardinal Health employees evaluated all nominations for this year’s award. The five finalists were sent to an executive committee, including Cardinal Health leadership and NRAB members who together selected Geronsin for his extraordinary community commitment.

Geronsin serves on the board of directors of the Missouri Pharmacy Association, Cardinal Health National Advisory Board and as president of the Regional Cardinal Health Advisory Board. He also serves as an adjunct professor and guest lecturer for the St. Louis College of Pharmacy and has provided a wide array of volunteer and support services to the St. Louis Area Agency on Aging and the St. Louis Chapter of the Asthma and Allergy Foundation of America. In addition, Geronsin supports the St. Vincent’s Home for Children, Helena Hatch Special Care Center and A Network of Communities of the Poor, helping to build 40 homes for needy families in the Philippines.

Geronsin will have the opportunity to pass his legacy along to the next generation. Earlier in the day he attended Cardinal Health’s Women in Pharmacy event with his daughter, Rachel, a recent pharmacy graduate.

To keep up with all the news from Cardinal Health RBC 2013, visit DrugStoreNews.com/Cardinal-Health-Retail-Business-Conference-2013.


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Not Your Mother’s to provide hairstyling at Style360 NY Fashion Week

BY Antoinette Alexander

TAMPA, Fla. — Not Your Mother’s, a Tampa Bay, Fla.-based hair care brand under Demert Brands, has announced that it will provide all hairstyling during Style360 New York Fashion Week in September.

The fashion shows during New York Fashion Week hosted by Style360 will be held Sept. 10 to 12 at the Metropolitan Pavilion in Chelsea. 

During the three-day event Not Your Mother’s lead stylist, Drew Noreen will head his team to create the hottest looks for spring/summer. Typical to the Style360 agenda, the schedule includes an all-star lineup of high profile shows and celebrity hosted nighttime events. 

The runway fashion show schedule at the Metropolitan Pavilion includes, but is not limited to, Junk Food Vintage NFL Curated by Kristin Cavallari, FrontRow by Shanteria Moragne-el and Just Dance With Boy Meets Girl.

Not Your Mother’s is sold at more than 15,000 U.S. retail locations including Ricky’s NYC, CVS/Pharmacy, Urban Outfitters and Ulta Beauty, as well as internationally. The current lineup includes 22 SKUs.


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Coldstream Naturals develops new line of USDA-certified organic oral care products

BY Antoinette Alexander

NEWBERRY, Fla. — Coldstream Naturals has unveiled four new USDA-certified organic and GMO-free oral care products, making it the only marketer of certified organic oral care products in the United States, the company stated.

“Our USDA organic certification enables us to help like-minded retailers deliver such products to an increasingly health savvy public, and is already proving to be a valuable component of our business,” stated Coldstream Naturals president Bob Zahradnik.

Coldstream Naturals’ certified organic tooth creams and mouthwashes feature Citrozine, a proprietary blend of natural fruit bioflavonoids, which, according to the manufacturer, are known to help maintain good oral health by neutralizing oxidative stress caused by free radicals. Both formulas are designed to cleanse and protect teeth and gums while helping to soothe gum tissue.

The tooth cream is a low foaming, fluoride-free, low abrasive formula with mild, natural polishers. The mouthwash is a gentle formula with no bite, burn or bitterness, which can encourage longer rinsing times for more effective results. The products are available in two flavors, peppermint and cinnamon.

Coldstream Naturals’ products do not contain such ingredients as synthetic foaming agents, silica, titanium dioxide, bleaching agents, alcohol or harsh, processed chemicals. They are free of artificial colors, flavors, preservatives or sweeteners, and are also suitable for vegetarians and vegans.


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D.BIERNBAUM says:
Aug-20-2013 09:40 am

My teams and I have launched and developed success stories for more than 100 oral care skus since 1977 so this story is of particular interest to me. [email protected] www.biernbaum.com

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