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St. Louis College of Pharmacy, Walgreens team on high school outreach program

BY Michael Johnsen

ST. LOUIS — The St. Louis College of Pharmacy on Monday announced its 12th year of partnership with Walgreens on the Career Explorers Program,  a program designed to give high school junior and senior minority students a look at what goes into becoming a pharmacist.

Twenty-five students were selected from across the region in a competitive application process, the college reported.
 
During the four-week program, the students will split their time between St. Louis College of Pharmacy and a Walgreens location. At the college, the students will meet for class and be immersed in the history of pharmacy, how to read prescriptions, calculate dosages and fill prescriptions. The other half of their time will be spent at St. Louis-area Walgreens pharmacies working as pharmacy technicians and assisting pharmacists on duty.

At the end of the program, each student will receive a certificate of completion and a stipend. Students who have participated in this program have later gone on to enroll and graduate from St. Louis College of Pharmacy or other colleges.

The application process for next year’s program will begin in January.

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Safeway extends use of reusable product containers to fresh produce

BY Michael Johnsen

PLEASANTON, Calif. — Safeway on Wednesday announced that it has transitioned to using reusable product containers, rather than corrugated boxes, to ship many types of produce from the farm fields, through the distribution channel and to the final store destination.

This transition eliminated the use of more than 17 million pounds of corrugated boxes, the grocer reported.

Safeway has used RPCs for decades on many of its consumer brand categories, including bread, milk and soda. The company began testing RPCs in its distribution system for fresh wet-pack produce — fruits and vegetables kept on ice until they reach the store — in early 2010.

Making the transition for produce was a more complicated process than for other products because, to make it effective and decrease cardboard usage, Safeway’s distributors and grower partners also had to commit to the switch. The transition continued throughout 2011.

Today, many types of produce travel from the field, to the distributor, to Safeway’s product distribution centers and to the final store location in RPCs. The company’s major supplier of RPCs, IFCO Systems, said Safeway’s implementation of RPC usage to decrease waste was the fastest and most aggressive program rollout to date.

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Coupon Network unveils ‘Print to Win a Jackpot’ digital couponing game

BY Antoinette Alexander

ST. PETERSBURG, Fla. — CouponNetwork.com, a provider of digital and printable coupons powered by Catalina Marketing, announced on Wednesday the launch of its “Print to Win a Jackpot” sweepstakes taking place this summer. 

The "Print to Win a Jackpot" sweepstakes is a weekly digital couponing game that gives CouponNetwork.com users a chance to win up to $10,000 a week just by printing coupons. The contest started June 11 and concludes on Sept. 2, with 12 weekly winners.  
 
“’The Print to Win a Jackpot’ sweepstakes is another couponing first for CouponNetwork.com,” stated Joe Henson, general manager of CouponNetwork.com. “The marriage of a social game with couponing is a natural. We know our couponing audience loves casual and social games. And we know brands relish the deep, ongoing engagement games create. Gamifying digital coupons is an important part of our overall social marketing strategy."
 
In "The Print to Win a Jackpot" sweepstakes, users and their friends determine just how big the prize will grow each week. The weekly prize pool starts at $1,000 and grows by a nickel every time a CouponNetwork.com user prints three coupons. Once a week, a random winner is selected from the pool of players who have printed three coupons. Players are encouraged to share the game with friends to make the weekly pool grow.

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