HEALTH

St. Joseph Consumer Health expands well-known aspirin brand into cough-cold

BY Michael Johnsen

LAS VEGAS — Annapolis, Md.-based St. Joseph Consumer Health last week unveiled a new St. Joseph-branded line of cough-cold products formulated for patients with high blood pressure at the ECRM Cough & Cold and Allergy EPPS.

The products all feature "decongestant-free" on the package underneath the St. Joseph brand, long known for its 81-mg daily aspirin regimen. The lineup includes a multi-symptom day/night caplet formulation, two formulations targeting cold and flu symptoms and a cough tablet SKU.

The company also is adding a 325-mg aspirin product to its line of aspirin products.


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Hisamitsu America launches trio of topical pain relief solutions

BY Michael Johnsen

FLORHAM PARK, N.J. — Hisamitsu America on Monday launched three new topical analgesic solutions, the company stated.

The three new products include Salonpas Pain Relieving Gel-Patch Hot, which features capsaicin (0.025%) and menthol (1.25%) in patch form; Salonpas Pain Relieving Massage Foam with active ingredients menthol (3%) and methyl salicylate (10%) in a self-massage topical analgesic format; and Salonpas Pain Relieving Jet Spray with active ingredients menthol (3%) and methyl salicylate (10%) that utilizes a highly pressurized jet force as its application mechanism.

"While most Americans turn to OTC pills to relieve pain, topical analgesic pain relief — as found in patches, creams, foams and sprays — is gaining greater market recognition, and we are proud to have been voted the ‘Best New Topical Analgesic in 2012’ by Better Homes & Gardens," stated John Incledon, Hisamitsu America president and CEO.


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Purdue Products kicks off ‘comfort’ sweepstakes in support of its Colace brand

BY Michael Johnsen

STAMFORD, Conn. — Purdue Products on Monday kicked off the Colace Comfort Sweepstakes, a three-month national sweepstakes promotion in which anyone ages 18 years or older can enter to win an array of "comforting" prizes, such as Tempur-Pedic mattresses, Apple iPads, Kindle Fires and Keurig coffee makers.

"We created the Colace Comfort Sweepstakes to offer some everyday comforts to the millions of Americans who suffer from occasional constipation which can result in straining," stated Charlene Bailey director product management at Purdue. "We also want to remind consumers that Colace Capsules are stimulant-free, and provide comfortable relief from occasional constipation."

By the end of the sweepstakes period, a total of $50,000 in prizes will be awarded, and winners will be selected randomly on a weekly basis. Consumers can enter as many times as they like by visiting a promotional website, ColaceComfort.com. The promotion kicks off March 4 with a free-standing-insert coupon in more than 46 million newspapers across the country. The coupon features a special QR code providing smart phone users a quick link to the sweepstakes entry page.


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