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Special K granola bars make retail debut

BY Allison Cerra

BATTLE CREEK, Mich. — Kellogg’s has expanded its Special K line to include granola bars.

Available in dark chocolate and chocolatey peanut butter, new Special K granola bars offer consumers managing their weight to enjoy a snack that offers great taste and nutritional benefits. Each bar touts 110 calories, 3g of fat, 4g of fiber and 4g of protein.

"Getting ready for spring and summer shouldn’t be a chore," said Mary Bush, brand director for Kellogg Wholesome Snacks. "With these new granola bars, we’re making it easier for our consumers to choose a delicious, on-the-go option that will support their weight management goals."

Special K granola bars are available at stores nationwide.

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Dentyne debuts new flavor, Split2Fit pack

BY Allison Cerra

NEW YORK — Dentyne is boosting its gum portfolio with the introduction of a new flavor and new packaging.

Dentyne said its Ice Mint Frost flavor brings a unique profile to the Dentyne lineup of intense breath-freshening gums. The company noted the new flavor is supported by the new Split2Fit pack, which designed to hold one-third more pieces of gum by holding 16 pieces of gum (versus the 12-piece pack) and can be split into two smaller, sleeker and easier-to-carry packs.

All Dentyne sugarless gum products can be found in convenience, mass merchandise, drug stores, grocery stores and other retail outlets.

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Gnu Foods introduces new bars

BY Allison Cerra

NEW YORK — Gnu Foods has added three new additions to its line of baked Flavor and Fiber bars.

The company said its blondie, blueberry cobbler and carrot cake bars combine flavor and 12 g of fiber. "With the introduction of these three new flavors, we’re responding to consumer requests for more dessert-like choices. We created these ‘guilty pleasures’ without compromising our commitment to clean ingredients and great nutritionals," Gnu Foods founder Andrew Brooks said.

Blondie, blueberry cobbler and carrot cake Gnu Flavor and Fiber bars now are available for $1.99 per bar and $7.89 for a 5-pack.

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