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SoloHealth plans 2012 rollout of health-and-wellness kiosks nationwide

BY Michael Johnsen

ATLANTA — SoloHealth on Friday announced a nationwide rollout in 2012 of its next-generation health-and-wellness kiosks, the SoloHealth Station, with the goal of replacing many of the 25,000 outdated blood-pressure machines found today in retail locations nationwide.

Currently in select U.S. test markets and retail locations, SoloHealth’s next-generation, comprehensive SoloHealth Station will screen vision, blood pressure, weight and body mass index, and provide an overall health assessment free of charge. It also gives consumers access to a database of local doctors. The company plans to provide highly personalized and interactive healthcare opportunities for consumers, advertisers and retailers by placing kiosks in high-traffic retail locations and connecting them to SoloHealth’s multiplatform ecosystem across retail, online/digital, mobile and emerging platforms.

“We’ve had a tremendously positive response from all the audiences that the SoloHealth Station touches — consumers, retailers, health-and-wellness marketers and the healthcare industry," SoloHealth CEO Bart Foster said. "We are quite bullish on our future and our ability to contribute towards a healthier, more efficient American healthcare system," he said. “The current state of our healthcare system, political environment, technological advancements and consumer mindset makes it quite literally a perfect time for the introduction of the SoloHealth Station to capitalize on the emerging market. … I see tremendous opportunity for SoloHealth to become a perennial gateway and platform as consumer’s look to take charge of their health and work towards a healthier America overall.”

To help support the 2012 rollout, SoloHealth plans to hire approximately 50 additional staff over the next 18 months, including a CFO and marketing director.


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Fresh & Easy to host holiday food drive in November

BY Allison Cerra

EL SEGUNDO, Calif. — Fresh & Easy will kick off its annual in-store holiday food drive across all of its stores next month in honor of National Food Bank Week.

From mid-November trough Dec. 31, customers can donate canned and boxed goods in specially designated boxes at Fresh & Easy stores in Arizona, California and Nevada.

Last holiday season, the retailer and its customers donated more than $1 million in food to local food banks and charities.

“At Fresh & Easy, we are always looking for more ways to continue giving back to our communities and to those in need,” Fresh & Easy CEO Tim Mason said. “With the holiday season fast approaching, we’re excited to work alongside our customers in supporting local charities and food banks through our holiday food drive efforts.”

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Lighting up sales during holiday season

BY Barbara White-Sax

Candles become a key general merchandise category later in the year — 35% of candle sales in the United States occur during the fourth quarter. Fall decorating, Thanksgiving and holiday gift-giving drive sales, according to a representative from the National Candle Association.

Holiday candle sales have been strong even in a tight economy, since they are a relatively inexpensive indulgence. Traditional cinnamon, berry and evergreen are key scents for the holidays; vanilla is most popular year-round.

 

 

The article above is part of the DSN Category Review Series. For the complete Holiday Seasonal Sell-Through Report, including extensive charts, data and more analysis, click here.

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