SLIDESHOW: Coty shows off top brands alongside innovation at Manhattan’s STORY
NEW YORK — Coty unveiled the 35th installation at constantly changing concept store STORY Thursday. The Beauty STORY installation explores beauty’s role as an outlet for self-expression by showcasing such Coty brands as CoverGirl, Sally Hansen, Rimmel and Clairol, and featuring experts that include Space NK founder Nicky Kinnaird, customized facial shop Heyday and tech partner Perfect, maker of the YouCam Makeup app.
“We are excited to sponsor the first-ever beauty STORY and invite consumers to engage with all our brands in an interactive and dynamic environment,” Coty SVP North America, consumer beauty, Shannon Curtin told Drug Store News. “Innovation, technology and personalization are incredibly important in beauty today, and STORY’s unique installations provide opportunities for consumers to explore our products and consider beauty as a form of self-expression.”
The installation features various brand activations that encourage interaction and rewards it with complimentary products. Among the activations are the Coty + YouCam AR Makeup Mirror, which lets customers try out new looks in augmented reality, and the CoverGirl A1-Array 3D Photo Booth — an experience developed by Super A-OK. The Clairol brand activation will be brought to life through a Perch Interactive touch-capacitive retail display system, and Rimmel’s activation will feature a Vengo Labs digital vending machine, which will dispense a complimentary Rimmel product for guests who pose for a photo against the in-store backdrop. And Sally Hansen will feature a DIY nail studio for customers to try out new looks.
The space also will host various events between Sept. 8 and Sept. 29, including makeup tutorials and touchups centered on the Rimmel and CoverGirl, a Sally Hansen manicure station and a Business of Beauty session featuring Kinnaird, who will discuss trends, insights and lessons about the current state of the beauty industry.
Beauty STORY will be open through Oct. 8. In addition to Coty products and activations, it will feature merchandise, treatments and technology rom Heyday Facials, One Two Lash, Phlur, Recliner, Smart Nora and Shh Silk, among other offerings that include K-beauty brands Patchology and Starskin Beauty, and the SimpleHuman smart magnifying mirror.
GMDC launches new podcast series
COLORADO SPRINGS, Colo. – Global Market Development Center and MorningNewsBeat have partnered to launch an “Innovation Conversation” podcast series which will be delivered to the industry on at least a quarterly basis, the organizations announced Wednesday. Beginning this fall, the podcast will feature interviews, insights and education about market disrupters, and spotlight retail innovation and excellence.
“Products that are consumable, high-margin and non-perishable face many challenges in our rapidly changing industry with so many new players entering the race to get the consumers attention across all retail channels,” stated Patrick Spear, president and CEO, GMDC. “The goal of the ‘Innovation Conversation’ is to help companies navigate the evolving ecosystem, inspire them towards change and greater relevancy for continued growth, and create actionable and immediate next-practices. It’s our job as an association to inspire our members to change their in-store experience and innovate.”
Sponsored by ReposiTrak, the podcast will help companies rethink their strategies in a highly disruptive marketplace as the “center of the store” continues to be the most vulnerable during the rise of e-com players.
“When Patrick and I started talking about the ‘Innovation Conversation’ podcast at GMDC’s first Retail Tomorrow conference in San Francisco, one of the things that really grabbed me was how dedicated the organization is to challenging its members – and the broader industry – to innovate more quickly,” noted Kevin Coupe, MorningNewsBeat’s “Content Guy.” “That’s something about which I’ve been writing pretty much since the beginning of MNB, almost 16 years ago. I’m thrilled that we’re partnering with GMDC on the next generation of ‘The Innovation Conversation’ and, in fact, will host a ‘live’ taping in front of a studio audience at the next Retail Tomorrow conference in New York. “
Tom Furphy, the former Amazon executive who now is CEO and managing director of Consumer Equity Partners, a Seattle-based venture capital and venture development firm, said, “one thing that both Kevin and I think is incredibly important – conversation is good, but it only is a starting point, from which action emerges. And not just meetings and more meetings and deliberations, but action that happens fast, takes risks, and challenges every assumption about traditional ways of doing business. And that’s what we’re hoping to continue to generate with this podcast.”
Shoppers Drug Mart sets $3.6 million fundraising goal for local women’s health orgs
TORONTO — This Friday Shoppers Drug Mart will kick off its 16th annual "SHOPPERS LOVE. YOU. Growing Women's Health" campaign supporting women's health organizations across Canada. During the four-week campaign, local Shoppers Drug Mart locations will accept donations from customers with a goal to raise $3.6 million to help fund local women's health charities.
"The response to the Growing Women's Health campaign is always so positive because donors know the funds raised stay in their own community to provide direct support to local women's health organizations," stated Lisa Gibbs, director, community investment, Shoppers Drug Mart. "Over the past 15 years, we've donated close to $32.3 million, thanks to the generosity of our patients, customers and employees."
Shoppers Drug Mart locations across the country will partner with a charity in their local community to provide direct funding, resources and programming to meet the health needs of women. Over the last year the program has supported more than 500 unique local women's health charities in cities and towns across Canada.
This year, the fundraising for the Growing Women's Health campaign kicked off early with a Beauty Gala on Aug. 12. For $10, customers were treated to a makeover and skin consultation. Customers could redeem $5 from each ticket toward any cosmetic purchase made during the event while the remaining $5, plus 100% of all incremental donations, went to a community-based women's health program.
In total more than $510, 000 was raised to support local women's health charities.