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Silk Pure Coconut hits dairy aisle

BY Allison Cerra

BROOMFIELD, Colo. — Soy milk brand Silk has added a coconut milk product that contains no dairy, no lactose and no cholesterol.

New Silk Pure Coconut, now available in grocery stores nationwide, joins Silk’s lineup of soy milk products, which include original, vanilla and almond flavors. Silk Pure Coconut is calcium-fortified and is an excellent source of vitamins D and B12, so that those who are either lactose-intolerant or just prefer the taste of soy milk over traditional milk can get the nutrients they need, the company noted.

"Consumers continue to seek plant-based beverages. At the same time, they are becoming more interested in coconut-based products, so we brought those two trends together," said Craig Shiesley, the brand’s VP. "Silk Pure Coconut gives consumers another plant-based option for milk that offers great taste combined with the calcium they’re looking for."

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Special K adds fiber to dessert-inspired cereal bars

BY Allison Cerra

BATTLE CREEK, Mich. — Kellogg’s Special K brand has created decadent cereal bars with weight-conscious consumers in mind.

The new Special K dessert-inspired cereal bars are available in Chocolatey Chip Cookie and Raspberry Cheesecake varieties. Additionally, the brand has added fiber to the following cereal bars:

  • Special K Chocolatey Drizzle;

  • Special K Chocolatey Pretzel;

  • Special K Honey Nut;

  • Special K Peaches & Berries;

  • Special K Strawberry; and

  • Special K Vanilla Crisp.

Each Special K cereal bar touts 90 calories and now 3 g of fiber.

"We’re excited to add more options with positive nutrition to our portfolio of weight-management snacks," said Marisa Thompson, director of Kellogg wholesome snacks. "Special K continues to provide a simple solution to help consumers jump-start their realistic, attainable weight-management goals with great-tasting foods."

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Kraft rolls out Philadelphia Cooking Creme

BY Allison Cerra

NORTHFIELD, Ill. — Kraft is taking a cream cheese brand to new heights with the introduction of a spoonable, easy-to-blend cooking cream.

Kraft said its new Philadelphia Cooking Creme takes on the challenge of replacing bland ingredients in everyday dishes with the creamy taste of Philadelphia. Available in four varieties — Italian cheese and herb, savory garlic, original and Santa Fe blend — the cream packs a punch that will "wow" the whole family, Kraft said.

Philadelphia Cooking Creme is packaged in rectangular, easy-to-open 10-oz. tubs and can be found in the cream-cheese section at leading grocery stores nationwide in early 2011.

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