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Shopko gets new marketing chief

BY Allison Cerra

GREEN BAY, Wis. — Ulta Beauty’s former VP marketing has taken on a new role at Shopko.

The company said Nancy Altman has joined the retailer’s executive team as SVP and chief marketing officer. In her new role, Altman will be responsible for clearly communicating the Shopko brand to the company’s current and new customers and implementing cohesive marketing initiatives across multiple formats, including brick-and-mortar stores and the company’s e-commerce site. She also will be responsible for overseeing public relations efforts and the Shopko Foundation with the goal of uniting all of Shopko’s branding elements.

Shopko noted Altman is joining the company as it continues to convert more than 160 Pamida stores to its new Shopko Hometown format, as part of a merger with Pamida that was finalized earlier this year.

"Following our recent merger with Pamida, strategic marketing will be a vital element in our effort to seamlessly fold the two brands into one and clearly communicate the Shopko Hometown difference to current and new customers," Shopko chairman, president and CEO Paul Jones said. "Nancy brings high-level marketing experience, a proven track record of success and a fresh perspective to our team that will be invaluable as we work toward our vision to become America’s hometown retailer through expansion of our Shopko Hometown retail concept."

In addition to working at Ulta, Altman also previously served as SVP marketing at Toronto-based Premier Salons and SVP marketing for Younkers, a former division of Saks Department Store Group. Altman currently serves on the board of directors for the Retail Advertising and Marketing Association, a division of the National Retail Federation.

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Salvation Army appoints Bartell’s executive to local division board

BY Alaric DeArment

SEATTLE — The Salvation Army’s Northwest division has appointed an executive of Bartell Drugs to its advisory board, Bartell’s said Thursday.

The regional drug store chain announced the appointment of VP marketing Theron Andrews, saying it continued a "long-standing relationship" between Bartell’s and the charity organization, which includes the annual "Toy ‘N’ Joy" drive for disadvantaged children during the holiday season.

"Theron’s heart for service and extensive marketing experience makes him a great fit for our advisory board," Salvation Army Northwest division major Preston Rider said.

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CVS Caremark once again participates in National Urban League’s 2012 annual conference

BY Allison Cerra

WOONSOCKET, R.I. — CVS Caremark announced it will exhibit at the National Urban League’s 2012 annual conference in New Orleans this week.

At the conference, the company said it will engage attendees with information on its diversity programs, including workforce initiatives, health screenings focused on urban communities and multicultural product offerings. As part of its participation, CVS Caremark will host a booth — which will feature a new video about CVS Caremark’s commitment to diversity that also can be viewed at Cvscaremarkfyi.com/diversity — on Thursday and Friday, which will feature beauty consultations and mini-makeovers with product samples from some of the top multicultural product lines sold at CVS/pharmacy, as well as detailed information about the company’s ExtraCare and ExtraCare Advantage for Diabetes programs. On Saturday, the booth will offer free health screenings to conference attendees, who can have their blood pressure, body mass index, glucose and cholesterol checked. CVS/pharmacy pharmacists also will be on hand to offer health counseling, the company said.

"Our partnership with the National Urban League helps create an even more impactful connection with the multicultural communities we serve," CVS Caremark VP workforce strategies and chief diversity officer David Casey said. "Like us, the Urban League is an organization that has national reach, but they are also very committed to being involved on the local level."

At this year’s conference, CVS Caremark also will sponsor the National Council of Urban League Guilds Leadership Luncheon and Guild Awards, which is being held on Friday at the Ernest N. Morial Convention Center. Expected attendees include National Urban League trustee and president of the National Council of Urban League Guilds Frankie Brown; Donna Brazile, founder and managing director of Brazile Associates; National Urban League president and CEO Marc Morial; the RainbowPush Coalition founder and president Rev. Jesse Jackson Sr.; Denver, Colo., mayor Michael Hancock; AARP EVP multicultural markets and engagement Lorraine Cortes-Vazquez; and CVS/pharmacy area VP Laura Underwood.

Those interested in following CVS Caremark’s participation in the Urban League event can do so on Twitter by searching for #CVSDiversity.

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