HEALTH

Schiff names former eBay COO to board

BY Michael Johnsen

SALT LAKE CITY — Schiff Nutrition on Tuesday appointed Brian Swette to its board of directors.

“Brian’s combination of consumer marketing, e-commerce and business operations experience will be valuable assets to Schiff as we pursue our growth strategy, especially our plan to build premium brands,” Schiff Nutrition president and CEO Tarang Amin said.

Swette serves on the board of directors of Jamba, Care.com, The FRS Co. and Shutterfly. He previously served on the boards of Burger King and TheLadders.com.

Swette formerly was eBay’s COO, where he oversaw international expansion, marketing and customer support initiatives. Prior to joining eBay, Swette was EVP and chief marketing officer for Pepsi-Cola. During his 17-year tenure, he was responsible for the worldwide marketing and advertising efforts for all Pepsi-Cola brands, oversaw business strategy, brand architecture and new product activity.

Swette holds a Bachelor’s degree in economics from Arizona State University.


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HEALTH

Warmer winter weather could prompt slow cold season

BY Michael Johnsen

NEW YORK — The short-term forecast for cold weather items, including cold medicines, is that demand could be down as much as 15% without Jack Frost biting at everyone’s nose, according to analysis from Deutsche Bank published Monday.

Weather Trends International estimates temperatures will be up 2 to 5 degrees warmer year-over-year, on average, over the balance of the year across the United States.

“Typically, a rise of about 3 degrees nationally from last year, will translate into a 10% to 15% decline in demand for heavy outerwear, sweaters and cold medicine,” Deutsche retail analyst Charles Grom said. With warmer weather, more people are outdoors, leaving their winter coats, sweaters and exposure to sick people indoors.


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