BEAUTY CARE

Sally Hansen develops new in-shower hair remover, bikini bump spray for spring

BY Antoinette Alexander

NEW YORK — Sally Hansen, a Coty beauty brand, is launching in spring 2012 its new Simply Smooth hair remover and Zero Bumps bikini spray.

The Simply Smooth hair remover is a water-resistant formula that works while you complete your regular shower routine for a mess-free hair removal process. The depilatory cream features an exclusive odorless technology.

To banish irritation and bumps that can develop after shaving, waxing or depilating, there’s the new Zero Bumps bikini spray. Created with witch hazel, aloe and soy extract, the Zero Bumps bikini spray promises to keep skin soft and moisturized while also preventing ingrown hairs.

The new Simply Smooth hair remover is priced at $10.99. Zero Bumps bikini spray is priced at $7.99.

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Hey Dude Skin Care revamps line to simplify his grooming needs

BY Antoinette Alexander

MIAMI BEACH, Fla. — Hey Dude Skin Care has introduced a new series of men’s skin care and grooming products that was designed to serve the needs of today’s modern “dude."

By replacing its past series of branded products with a simple, step-by-step system of products comprising a system it calls “Dudification,” Hey Dude Skin Care addresses all of the major grooming needs of guys: exfoliation, shaving, post-shave treatment, moisturizing and sun protection.

“In today’s marketplace, there is a serious lack of skin care products that serve that segment of men who are savvy and image-conscious but who don’t want to overspend on products with ingredients they don’t really need,” stated Susan Berner, CEO of Hey Dude Skin Care. Instead of settling for recognized cheaper mass brands or overpaying for products at a department store, Dudes have the chance to buy new high-performance Hey Dude Skin Care products that are affordably priced from $9.99 to $17.99.

Hey Dude has combined a deep facial cleanser with a shave gel in its Dude Cleansing Shave Gel. Its Dude Wash 3-in-1 goes even further by combining body wash, shampoo and shave gel with two pheromones it said will help guys attract the ladies.

The products are currently sold online at Heydudeskincare.com, but the company noted that it is in active discussions with a number of brick-and-mortar retailers to make the products available in stores nationwide. In addition, the company is promoting its products to its target audience of “dudes” through social media outlets, including Facebook, Twitter and Foursquare.

The series includes:

  • Dude Scrub ($15.99): Fresh citrus pre-shave skin exfoliator — Step 1 in Dudification;

  • Dude Cleansing Shave Gel ($14.99): Low foaming, eucalyptus-infused formula — Step 2 in “Dudification”;

  • Dude Aftershave Gel ($16.99): Menthol and alcohol-free irritation eliminator — Step 3 in “Dudification”;

  • Dude Moisturizer ($16.49): All-day moisture with vitamins C and E — Step 4 in “Dudification”;

  • Dude Wash ($9.99): 3-in-1 dual pheromone-infused body wash, shampoo and shave gel; and

  • Dude Self Tanner ($17.99): SPF-15 oil-free formula with aloe and vitamins A, C and E.

The company plans to introduce a number of new products in the next year, including hair care, fragrances and other grooming products.

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Survey: Holiday shoppers plan to spend less; gift cards more popular in United States

BY Alaric DeArment

NEW YORK — A new survey by Angus Reid Public Opinion revealed a number of similarities and differences between the holiday shopping habits of people in North America and the United Kingdom.

The survey found that 40% of Americans, 41% of Canadians and 49% of Britons said they plan to spend less during the 2011 holiday season than they did last year, though 16% of Americans and 21% of Canadians said they’re now in better financial situations. By contrast, 39% of Americans and 28% of Canadians said they’re in worse shape, compared with 55% of Britons.

Meanwhile, gift cards proved to be more popular in the United States than in the other two countries, with 62% of Americans saying they prefer to receive one, while 58% of Britons and 53% of Canadians prefer an item of some sort, and 44% of Britons and 38% of Canadians regard giving gift cards as "impersonal and lazy," compared with 25% of Americans.

Angus Reid Public Opinion conducted an online poll of 1,002 U.S., 1,005 Canadian and 2,006 British adults. The poll had a 3.1% margin of error for the North American respondents and a 2.2% margin of error for the British respondents. Respondents were drawn from among panelists on Springboard America, Angus Reid Forum and Springboard UK, all online market research platforms operated by parent company Vision Critical.

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