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Sales of Gain top $1 billion

BY Doug Desjardins

CINCINNATI Proctor & Gamble announced that Gain has become the company’s 23rd brand to break the $1 billion mark in sales. The laundry detergent brand, which is sold only in North America, is the company’s eighth largest brand in the United States, with sales driven primarily by ethnic consumers.

“We work hard to understand our Gain consumers and work even harder to deliver the amazing scent experience they find in Gain,” said Kevin Burke, P&G laundry marketing director. “That’s the secret to Gain’s remarkable growth.” Gain debuted in 1969 and is currently P&G’s fastest-growing brand among African-Americans.

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Duane Reade supports Race for the Cure

BY Antoinette Alexander

NEW YORK Manhattan-based pharmacy retailer Duane Reade is supporting the 2007 Komen New York City Race for the Cure by handing out limited edition pink Duane Reade bags starting on Tuesday.

Duane Reade chairman, president and chief executive officer Rick Dreiling and Komen Greater NYC executive director Donna Lawrence officially unveiled the pink bag at a press event Monday morning at the Duane Reade located at Broadway and 50th Street.

Customers will receive their Duane Reade purchases in the limited edition bag through Sept. 9, the date of the 2007 Komen New York City Race for the Cure in Central Park.

The initiative is in conjunction with the “City in Pink” event whereby 19 structures throughout the city will be illuminated during the week-long celebration.

According to Lawrence, this year’s race is expected to be the most successful in its history—surpassing the record-setting $4.2 million raised in 2006. Monies raised from the race will be used to fund education, screening and treatment programs for underserved women in the Greater New York City metro area, as well as national and local research for the cures.

One in eight women in the United States will be diagnosed with breast cancer during her lifetime. In 2007 alone, there will be more than 200,000 people diagnosed, and more than 40,000 will die.

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Medicine Shoppe plans to expand into Middle East

BY Drew Buono

ST. LOUIS Medicine Shoppe International is moving into its seventh country this month. The company is planning on opening five pharmacies in Dubai, United Arab Emirates.

The move to the Middle East was made possible by a new agreement with the Al Zahrawi Group, which will manage all the operations, including future growth in the region.

“The Medicine Shoppe brand and retail pharmacy model have been very successful in India and other Asian markets, so the Middle East market is a natural next step for expansion,” said Bruce Burnett, international vice president, for Medicine Shoppe International.

The first two stores will open this month, followed by the other three later this year. Medicine Shoppe pharmacies are also located in the United States, China, Canada, India, Indonesia, and Japan.

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