CENTER STORE

Sabra Dipping Company intros Guacamole with Lime

BY Gisselle Gaitan

CHESTERFIELD COUNTY, Va. — Sabra Dipping Company is expanding its line of Guacamole products. The joint venture between PepsiCo and Strauss Group has introduced new Classic Guacamole with Lime. The recipe for this dip starts with a chunky, flavorful fresh Haas avocado for a homemade taste, the company said, noting that a strong burst of lime is then added as a final touch.  

"This new variety is really taking guacamole to the next level for guac lovers," Eugenio Perrier, chief marketing officer at Sabra said. "The new product not only has a delicious lime taste, but a new re-closable package that will help the guacamole stay green for a longer period of time."

Classic Guacamole with Lime is available in a 16-oz. resealable container, and can be found in the deli section of grocery stores and supermarkets nationwide for the suggested retail price of $6.49.

This new addition joins the dozen flavors of hummus and other non-GMO, vegetarian, organic, gluten-free, kosher and vegan consumables already available from the company.  

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?
CENTER STORE

Left Hand Brewing Company partners with Ball to create Milk Stout Nitro cans

BY DSN STAFF

LONGMONT, Colo. – Left Hand Brewing Company is celebrating the start of stout season with the launch of new Milk Stout Nitro cans. Technology from Ball’s Widget Inside allows consumers to take the beer on the go in the can while it remains perfectly smooth and creamy.  

"Widget technology is important for craft beer drinkers because if you want to experience what you get off the faucet at a good craft beer restaurant or pub, regardless of where you are in the world, you can experience the same thing with the widget," Left Hand COO, Chris Lennert said.

These widgets are the first being introduced by Ball in the United States, and its appearance is similar to that of a small top hat that is adhered to the bottom of the can. It will provide Milk Stout Nitro cans with a consistent nitrogen release from the bottom of the can up through the entire beer, with results delivered from the release of nitrogen when the can is opened.

“The Widget Inside technology was developed to bring the nitro experience to the consumer, regardless of drinking occasion, and ensures the smooth, creamy finish that nitro tap lovers have come to expect,” Melanie Virreira, marketing director for Ball said.

Milk Stout Nitro cans will be available in three flavors. The first being a Russian Imperial Stout called, Wake Up Dead Nitro. It contains a trifecta of cocoa, dried fruit and licorice notes, and will be available for a limited time as a keg, four-pack and 12 oz. bottle.

Bittersweet Nitro is the second limited Imperial Coffee Milk Stout to be available from the brand. It contains notes of smooth coffee and the company’s creamy imperial sweet stout. Consumers will be able to purchase the product in a keg, four-pack or 12 oz. bottle.

Milk Stout Nitro is the only offering from the company that will be available year round. Notes of soft roastiness and mocha, make this a sweet stout consumers can purchase as a keg, a four-pack of 13.65 oz. cans, a six-pack of 12 oz. bottles or 12-pack of 12 oz. bottles. 

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?
CENTER STORE

Reese’s unveils Outrageous Bars in exclusive sampling

BY Gisselle Gaitan

ROYAL OAK, Mich. – The number one Halloween candy in America by Hershey, Reese’s has unveiled its newest product. The Reese’s Outrageous Bars. Debuting next year, caramel and crunchy Reese’s Pieces candy will be surrounded by peanut butter covered in smooth milk chocolate.

The candy bar made its official debut at the Royal Oak, Mich., annual Spooktacular celebration. Noted for its legendary holiday celebrations, the brand decided there was no better time or place to sample the product.  

“It is in Reese’s DNA to take it to the next level, so giving the exclusive first taste of Reese’s Outrageous Bars to our fans in Royal Oak during Spooktacular seemed like the perfect time and place!” said Ryan Riess, senior brand manager of the Reese’s Brand. “What could be more outrageous than pairing the country’s favorite Halloween candy brand with one of the country’s most festive and already outrageous Halloween celebrations?”

During the festivities, attendees gathered a covered storefront and waited until the clock struck zero. Cannons erupted with Reese’s-colored confetti and a drum line made its way down Main Street as the curtain fell away, showcasing the Reese’s Outrageous Bars. Overall, 30,000 samples were distributed during the event – one of the largest ever for the brand.

The new Reese’s Outrageous Bars will be available nationwide beginning May 2018 in a 1.4 oz. standard bar (SRP $1.09), a 2.95 oz. King-size (SRP $2.09) and a 10.5 oz. bag (SRP $3.89).

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?