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Roundy’s partners with Revionics

BY Allison Cerra

MILWAUKEE — Midwest grocer Roundy’s Supermarkets has selected a price optimization provider.

Roundy’s said it will leverage Revionics’ analytic services, which will provide the retailer with insight into market patterns and consumer preferences to make better, fact-based decisions.

"Our primary goal in pricing is to offer our customers the most value for their grocery dollar. Revionics offered the superior analytical and optimization tools we need to achieve our goal," said Jason Benish, Roundy’s VP pricing and strategic initiatives. "Revionics’ proven software-as-a-service platform accelerates installation, and their intuitive solution ensures user adoption, both enabling a rapid return on our investment."

Roundy’s Supermarkets operates 155 stores under five banners, including Pick ‘n Save, Rainbow, Copps, Metro Market and the newly launched Mariano’s Fresh Market.

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AisleBuyer inks deal with Alliance

BY Allison Cerra

BOSTON — A mobile shopping platform has inked a deal to sell its checkout solution to various retailers.

AisleBuyer said that Alliance will sell its mobile self-checkout solution, which allows shoppers to scan a bar code, read product information and reviews, and complete the checkout process directly from a mobile device without having to wait in line.

"AisleBuyer has developed something really exciting by fundamentally changing the way people experience shopping," said Jeff Coppolo, managing director and partner of Alliance. "We at Alliance are excited to leverage our payments expertise and relationships to support AisleBuyer’s sales efforts and are confident that customer demand will be high."

AisleBuyer’s chief revenue officer, Mark Farnham, stated: "In our discussions with major retailers, there’s been a real demand for mobile self-checkout technology, and this partnership with Alliance will help us implement our solution quickly and reliably, offering immediate value to retailers of all types."

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Harris Teeter continues promoting Yourwellness

BY Allison Cerra

CHARLOTTE, N.C. — Harris Teeter is encouraging shoppers to get healthy in 2011 by promoting its Yourwellness program.

The program, which launched in 2006, helps customers learn about healthy lifestyle changes through its membership program, where customers can receive exclusive tips and savings via e-mail. This year, the retailer said, two members of the Yourwellness team — Russell Greenfield, known as "Dr. Russ," and nutritionist Beth Avery — will take shoppers on a video tour of Harris Teeter’s grocery aisles. Their goal: to help customers learn how to prepare a variety of delicious foods while keeping wellness in mind.

In late September 2010, the retailer expanded its Yourwellness program by offering an updated generic prescription savings club.

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