ReportersNotebook — General Merchandise, 11/5/12
SUPPLIER NEWS — According to a Nielsen report issued last month, higher consumer confidence levels, increased impulse buying and consumer intent to spend more could all lead to an upside surprise in 2012 holiday spending. Pet care will be one growth sector; Neilsen predicted pet owners will drive 5.9% dollar and 3.1% unit growth. The rest of home care, including cleaning and households products — even holiday wrapping paper — will see modest, price-driven dollar gains and unit sales declines, according to Nielsen.
Avanti is gearing up for spring 2013 by boosting its portfolio to include a variety of new greeting cards.New to the Avanti portfolio are cards for Valentine’s Day, Easter, Mother’s Day and Father’s Day, as well as graduation cards for grades kindergarten and older. Avanti also is launching new seasonal StandOuts cards and Avanti-branded cards that have been added to the company’s A*Press collection. The new cards have a suggested retail price range of $3.29 to $3.99. In addition to the spring 2013 items, Avanti Press has introduced five Avanti everyday cards (SRP $2.99), six new cards under the company’s illustrated humor collection A*Press (SRP $3.95) and two new A+Plus StandOut cards (SRP $3.99). Additionally, one of the A+Plus StandOut cards is a coaster card (SRP $4.99) — featuring an actual drink coaster inside — a first for the company.
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Private-label products lead sales
Drug stores saw a modest increase in air freshener sales last year, according to Mintel research — a lift likely due to sales of private- label products.
Sales were down elsewhere in the market in a category that has suffered from a shrinking economy and competition from scented candles and scented cleaning products.
Sprays and aerosols are most popular with consumers and have the most consistent use, followed by candles for burning, candles for decoration and plug-ins.
The article above is part of the DSN Category Review Series. For the complete Home Fragrance Sell-Through Report, including extensive charts, data and more analysis, click here.
Rite Aid debuts newest Wellness store format
LEMOYNE, Pa. — An interactive kiosk that allows customers to order prescription glasses and contact lenses online, a special shelf for diabetes products and a new interior design are among the newest features at Rite Aid’s newest version of its Wellness store in Lemoyne, Pa. A path of wooden flooring leads directly to the store’s pharmacy, whose immediate surrounding area has been cleared of merchandise to give it a more open look. The store includes a number of new merchandising features, such as a new-look GNC department and a new smoking-cessation endcap from GlaxoSmithKline.
For more photos, click here.
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