PHARMACY

Report: BCBS of Florida gets personal

BY Antoinette Alexander

TAMPA, Fla. Blue Cross Blue Shield of Florida opened here this month a walk-in retail location across from WestShore Plaza shopping mall that could serve as a prototype for future BCBS locations, according to a local news report.

The 5,000-sq.-ft. BCBS location is set up as a customer-service center where consultants are on hand to answer questions and nurses are available to offer basic physical exams, flu shots and basic cholesterol tests, according to the report. The location could eventually evolve into a small clinic.

The insurance giant also has Florida Blue retail locations in Jacksonville and Pembroke Pines, with other locations slated to open this year in Orlando, Fort Lauderdale and Miami and a second in Jacksonville.

According to the report, the Tampa location could serve as a template for BCBS as BCBS divisions across the country have come to see the prototype and are looking to open their own locations.

Humana has made a similar move with its four retail locations in Florida that have opened within the past two years.

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PHARMACY

Good Neighbor Pharmacy, InSite extranet wins Best in Class award

BY Jim Frederick

VALLEY FORGE, Pa. Drug wholesaler and health services giant AmerisourceBergen and its Good Neighbor Pharmacy retail division have been tapped for a “best in class award” for their effort to improve business practices through advanced technology.

The award came at the MicroStrategy World 2010 conference Wednesday. GNP’s InSite system was honored as a cutting-edge extranet application for pharmacy owners.

The InSite system, powered by MicroStrategy, is a business intelligence application developed for retail pharmacies. Within the system are dashboards that provide analytics and personalized information to help pharmacy owners –– including those that own and operate the more than 3,500 GNP locations nationwide –– make better business decisions.

“The management team and our Good Neighbor Pharmacy customers have worked diligently on developing this extranet site which will allow pharmacy owners to uncover opportunities to expand their business, reduce unnecessary costs, help with reimbursement strategies and identify and attract patients with critical needs,” said Chuck Reed, group VP for business management in AmerisourceBergen’s retail sales and marketing unit.

The InSite system also allows customers to compare their performance against peer-group pharmacies, and improve their interactions with patients.

“This is the Web site that allows the retail pharmacist to track their prescription fills, see how they fare against other pharmacies of similar size and markets, and see where they need to improve or are making progress against several key performance indicators,” explained ABC spokesperson Nora Beger.

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Teva UK launches generic eye treatment

BY Alaric DeArment

CASTLEFORD, England The British subsidiary of Teva Pharmaceutical Industries has launched a treatment for intra-ocular pressure resulting from ocular hypertension, open-angle glaucoma and pseudo-exfoliative glaucoma, the generic drug maker announced Thursday.

Teva UK launched dorzolamide eye drops in the 2% strength, which is meant for use as an adjunctive therapy to beta blockers or for patients who have not responded to treatment with beta blockers.

The drug is a generic version of Trusopt, made by MSD in the United Kingdom and Merck & Co. in the United States.

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