Redbox kicks off movie awards game on Facebook
OAKBROOK TERRACE, Ill. — Redbox, with the help of Orville Redenbacher’s gourmet popping corn, is encouraging Facebook fans to go head-to-head with film critic Richard Roeper to predict this season’s movie award winners.
The Redbox movie awards game allows film enthusiasts to select which movies they believe will win awards during the Critic’s Choice, Golden Globes and Academy Awards ceremonies. Fans can track how well they did and receive virtual prizes based on their activity, such as the "I Beat Richard Roeper" badge and the "Golden Sweep" badge for correctly guessing every top category.
"The Redbox movie awards game brings the excitement of the red carpet to our more than 1.7 million Facebook fans nationwide by celebrating the nation’s top movies and performances of 2010," said Gary Cohen, Redbox’s SVP marketing and customer experience.
Redbox currently features a number of award-nominated titles, including "Inception," "The Kids Are All Right" and "Toy Story 3," as well as select 2010 award winners, on DVD and Blu-ray at its kiosks nationwide.
Once again, Walmart and P&G extend Family Movie Night
CINCINNATI — The latest made-for-TV movie made for Walmart and Procter & Gamble’s Family Movie Night initiative will premiere this weekend on Fox.
"Change of Plans," starring former "American Idol" contestant Brooke White, Joe Flanigan and Phylicia Rashad, will premiere on Jan. 8. The film, which is the fourth installment, builds on the companies’ successful initiative that was launched this past year.
The "Change of Plans" soundtrack includes three songs from White, as well as tracks from various recording artists. The "Change of Plans" DVD and soundtrack will be sold together in a bonus pack exclusively at Walmart.
Fred’s selects KSS Retail for price modeling, optimization
CINCINNATI — Looking to optimize pricing and promotions, Fred’s on Wednesday announced that it will implement KSS Retail’s PriceStrat solution in its more than 670 stores and 300 pharmacies throughout 15 states.
PriceStrat is an integrative software in which retailers can manage both regular and promotional pricing, and enables them to model what-if pricing scenarios for store products, facilitating pricing decisions that are more timely and effective in optimizing sales and value for customers, KSS Retail said.
“With PriceStrat, we can enhance our overall price image and provide the most competitive prices possible for our customers,” said Bruce Efird, Fred’s CEO. “In addition, the ability to optimize both regular and promotional pricing together gives us a more comprehensive understanding of our customers’ shopping needs and behaviors.”