BEAUTY CARE

Red Carpet Manicure unveils new gem-infused gel nail polish collection

BY Antoinette Alexander

HAUPPAUGE, N.Y. — Red Carpet Manicure has announced the launch of Dazzling Gems, a collection of six gem-infused LED gel nail polishes.
 
Launching for awards season, the new collection — available at Ulta Beauty Stores — is produced with gemstones ranging from emeralds to opals that are certified by the Gemology Appraisal Laboratory, the company stated. It marks the first time the brand has made its gem-infused polishes available at retail. The polishes are each sold separately for $11.99.  
 
"We want consumers to have the same access as A-list stars to our specialty nail shades,” stated Barry Shields, managing partner of Red Carpet Manicure. “As nail art becomes more popular, we are thrilled to offer the best on-trend and affordable gel nail color to women who are eager to create dramatic manicures.”
 
The collection is inspired by the exclusive edition “Amor 24” (gold dust), “Your Fortune Awaits,” (crushed rubies) and “Set In Stone” (diamond powder) gel polishes, which were previously available only to nominees, performers and presenters of the 2012 Grammy and 2012 American Music Awards.
 
And, in keeping with tradition, the new line also will be available at Kari Feinstein’s Style Lounge at the Andaz Hotel in West Hollywood from Feb. 27 to 28 for celebrities and influencers during the Academy Award festivities.
 
“While we selected the shades for the Dazzling Gems collection due in part to the current industry fascination with jewel tones, we also wanted to ensure these rich and luxurious colors — often worn by celebrities at major award shows and fashion events — were readily available to any woman seeking a touch of red carpet sophistication,” added Bruce Kowalsky, managing partner of Red Carpet Manicure.
 
The Dazzling Gems lineup includes the following polishes:  

  • “Lady in Red,” Ruby polish;
  • “Emmy-rald Winner,” Emerald polish;
  • “Trendsetter,” Aquamarine polish;
  • "Hollywood Icon,” Sapphire polish;
  • “Fashionista,” Amethyst polish; and
  • “Stealing the Spotlight,” Opal polish.

 
 

 

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Coty announces executive appointment

BY Antoinette Alexander

NEW YORK — Coty Inc. has appointed Catia Cesari as SVP business development, mergers and acquisitions, effective Feb. 1. Cesari will join Coty’s Executive Committee and will report jointly to CEO Michele Scannavini and CFO Patrice de Talhouët.

Cesari brings 20 years of experience in M&A to Coty. In her previous role as chief mergers and acquisitions and human capital officer at Labelux Group, Cesari oversaw the acquisitions and restructuring of such fashion brands as Jimmy Choo, Bally, and Belstaff. Prior to that, at Gucci Group, Cesari was instrumental in the acquisition of global brands such as Bottega Veneta and Boucheron. She started her career with KPMG, an audit, tax, and advisory firm, before embarking on a decade at General Electric, where she held various positions, including director, corporate mergers and acquisitions, Europe.

"I’m pleased to welcome Catia to Coty. Her deep expertise and successful track record in scouting and executing highly strategic deals will be a strong asset in supporting Coty’s long term strategy," stated Scannavini.

 

 

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Orabrush names creative director

BY Antoinette Alexander

OREM, Utah — Orabrush, whose products are sold in more than 30,000 retail stores globally, has appointed Joel Ackerman, YouTube advertising hitmaker and social media strategist, as creative director.

In this newly created position, Ackerman will oversee creative strategy for the company’s brands – Orabrush and Orapup – and lead Orabrush’s creative team to produce content on YouTube for other brands.

An original member of Orabrush’s creative team, Ackerman’s writing and directing propelled the company’s YouTube channels to more than 50 million combined views. Prior to his appointment, Ackerman relocated to Los Angeles to write for film and television, and wrote and directed the viral sensation, “Girls Don’t Poop,” a YouTube advertisement for the company Poo-Pourri. At Orabrush, Ackerman has written and directed more than 100 videos.

Ackerman’s professional background also includes developing Red Bull’s first web series, “Exit Vine,” and writing and producing two ads for Binaca breath spray. He has also collaborated with such YouTube personalities as Rhett & Link, Toby Turner and Wheezy Waiter.

 

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