BEAUTY CARE

Reach by Design to debut this summer

BY Allison Cerra

NEW YORK Reach will launch a limited-edition collection of toothbrushes that have a touch of pizzazz.

Reach by Design, a unique collaboration curated by interior designers Tom Delavan, Celerie Kemble and celebrity stylist Brad Goreski, shows that toothbrushes can be both functional and beautiful.

The limited-edition collection launches nationwide this August.

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French Transit launches Crystal Solos

BY Antoinette Alexander

BURLINGAME, Calif. Crystal, a French Transit brand, has taken its original Crystal deodorant formula to new heights with the creation of the new Solos deodorant towelettes for those on the go.

The 100% biodegradable deodorant towelettes are made of pure mineral salts. Like the brand’s Crystal deodorants, Solos creates a natural barrier that eliminates odor-causing bacteria for 24 hours.

Solos, which are available in unscented and lightly scented formulas, are to be applied to clean skin and work best when used right after bathing or showering.

The seven-unit and 24-unit display will be available Aug. 15. The 48-unit display now is available.

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Zippity Doo’s expands retail distribution

BY Allison Cerra

NEW YORK Zippity Doo’s has expanded distribution of its hair care products.

The hair care products are designed to prevent lice in children and will be available at retailers nationwide, including Target.com, which is the latest retail outlet to offer Zippity Doo’s. The product line already has been available on CVS.com and at Akin’s Natural Foods, Chamberlin’s Natural Foods, Value Drugs (N.Y.) and other drug, grocery, mass merchandise and beauty supply stores.

The Zippity Doo’s product line includes:

  • Zippity Doo’s shampoo;
  • Zippity Doo’s conditioner;
  • Zippity Doo’s styling gel;
  • Zippity Doo’s leave-in detangler; and
  • Zippity Doo’s all purpose shield spray.

Zippity Doo’s, geared primarily for children, is mild enough for daily use. It is pediatrician-approved and paraben/sulfate free. Zippity Doo’s also does not use alcohol in its products. The suggested retail price of products is $9.99.

More information about Zippity Doo’s hair care products, created by Laurus Enterprises, is available at ZippityDoos.com.

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