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Raising awareness about sun safety

BY Antoinette Alexander

Greater consumer awareness about sun safety and the harmful effects of soaking up too many rays has helped boost the sun care segment, but experts will no doubt tell you that there remains much room for improvement.

(For the full report, including charts, click here.)

In fact, the findings of a new Mayo Clinic study released earlier this year found that among middle-aged men and women, 40 to 60 years old, the overall incidence of skin cancer increased nearly eightfold between 1970 and 2009.

The steepest increase in melanoma occurred in the last decade covered by the study, from 2000 to 2009. Researchers speculated that the rise might be connected to the popularization of tanning beds in the 1980s and 1990s.

There has been widespread concern in recent years about the rising incidence of melanoma, which affects 75,000 Americans annually and results in nearly 9,000 deaths.

As manufacturers and healthcare professionals continue to raise awareness of sun safety, lawmakers also are taking action. As of press time, the House passed legislation to speed up the Food and Drug Administration’s approval process for new sunscreen ingredients. The FDA has not approved a new sunscreen ingredient in nearly two decades. The Senate is expected to vote on a similar bill in September.

 

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L’Oréal Clarisonic continues to lead

BY Antoinette Alexander

Created by a group of scientists and Sonicare engineers in Seattle in 2001 and snapped up by beauty giant L’Oréal in 2011, Clarisonic has changed skin care and helped fuel growth in the burgeoning beauty devices market.

(For the full report, including charts, click here.)

“Devices are emerging globally as an important new skin care category. Clarisonic is the most successful and fastest-growing premium brand in this category, and we will roll it out internationally, as well as enhance our service experience, in our luxury counters,” said Nicolas Hiéronimus, president of L’Oréal Luxe.

“Clarisonic is the clear-cut market leader globally; moreover, it is the only brand to have usage by 50% or more of cleansing device users in all countries examined,” according to Kline & Co.

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DermaWand uses radio frequencies

BY Antoinette Alexander

DermaWand, an at-home, handheld radio-frequency beauty tool, continues to see international demand and growth opportunities, according to International Commercial Television, a direct response marketing and branding company focused on the health and beauty sector.

(For the full report, including charts, click here.)

The DIY beauty device works to reduce the appearance of fine lines and wrinkles, and improves overall skin appearance. According to the numbers, beauty mavens appear to be in love. ICTV has sold approximately 2.5 million DermaWands to date worldwide.

How it works: DermaWand uses lower amplitude radio frequencies to provide instant stimulation, thereby providing a massage effect while at the same time delivering thermal energy and enriched oxygen. The result: younger-looking skin.

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