Q&A: Making a splash – Hollis Brookover, Morningside Products
Hollis Brookover, founder and CEO of Morningside Products, makers of bath-and-body products under the Originals and Simple Originals brand names, spoke with Drug Store News about the company and the bath-and-body segment at mass. Morningside is a certified women-owned business enterprise headquartered in Boise, Idaho.
Drug Store News: What made you decide to enter the bath-and-body care business?
Hollis Brookover: I found that there were a large number of entries in the category, but none of the items seemed to address my own personal needs. I wanted products that had healthy ingredients that I could feel good about using every day with great fragrances and packaging that looked good when it was displayed in my home; and yes, I wanted these products at a reasonable price.… So I recognized the niche, and Morningside Products was born to provide safety and quality at a great price.
DrSN: What are the biggest challenges facing the bath-and-body segment at mass?
Brookover: The emergence of the specialty-bath-and-home-retail segment, as well as the explosive growth of day spas, have created additional channel-shifting pressure on the mass market.… This has created a nice opportunity for traditional food, drug and mass to capitalize on by offering higher-quality products, with the convenience of eliminating an additional stop for busy consumers.
Colgate-Palmolive adds two members to board of directors
NEW YORK Colgate-Palmolive appointed Helene Gayle, president and CEO of Care USA, and Joseph Jimenez, CEO of Novartis AG, to serve on its board of directors, effective March 1.
The company also announced that Jill Conway, a director since 1984, will retire from the board, effective May 7 at the end of her current term. Former president of Smith College, Conway has contributed to the company’s success for 26 years, especially through her focus on Colgate’s “pay per performance” programs, leadership succession practices and global diversity initiatives, the company stated.
Gayle currently guides the strategy and management of Care USA, a humanitarian organization. As an expert in the global public health field, she brings to Colgate’s board an understanding of the importance of health and hygiene around the world where Colgate’s oral and personal care products are sold.
Jimenez was named CEO of Novartis AG in January 2010, having previously led Novartis Pharmaceuticals and Novartis Consumer Health units beginning in 2007. Jimenez, whose experience also includes serving as former president and CEO of Heinz Europe and Heinz North America, brings to the board leadership experience in the consumer products industry.
Duane Reade to carry Ecostore products
WEST BLOOMFIELD, Mich. Duane Reade has inked an exclusive partnership with Ecostore USA to carry Ecostore’s plant- and mineral-based household cleaning, baby care and personal care products, the manufacturer has announced.
“We are very pleased to be the first drug store chain in the United States to offer Ecostore’s superb eco-friendly line,” stated Joe Magnacca, chief merchandising officer for Duane Reade. “We have seen a growing interest in eco-friendly products among our core New York customer base and are delighted to be able to help meet that interest across several key product categories.”
The product lines that Duane Reade will carry at its more than 250 stores include, but are not limited to:
- Plant and mineral-based liquid laundry
- Citrus all purpose cleaner
- Baby body wash
- Baby Nappy balm
- Vanilla-coconut hand wash
- Rose-cardoman hand wash
- Baby Sleepytime bath
As reported, Walgreens is looking to acquire Duane Reade from affiliates of Oak Hill Capital Partners in a cash deal valued at about $1.08 billion.