BEAUTY CARE

PZ Cussons buys Sabre Group’s Fudge hair care brand

BY Antoinette Alexander

LONDON — PZ Cussons, a consumer products group in Europe, Asia and Africa, is expanding its beauty division with the acquisition of the Fudge hair care brand from Australia-based Sabre Group.

The brand and associated inventory are being acquired by PZ Cussons for 25.5 million pounds ($39.5 million). The transaction is expected to close by the end of January, following the satisfaction of certain regulatory obligations.

Fudge will join the portfolio of brands within PZ Cussons Beauty, the group’s recently formed beauty division, which currently comprises St. Tropez, Sanctuary and Charles Worthington.

Established in 1991, Fudge is a hair care brand sold predominantly through salon distribution in the U.K., Australia and New Zealand. It is best known for its styling range, including the “Hair Shaper” product.

“The acquisition of Fudge further strengthens our newly formed beauty division and broadens its category participation. The geographic and distribution footprint of Fudge is a perfect fit with the current brand portfolio, and we see further opportunity to develop the brand’s international potential,” stated Alex Kanellis, CEO of PZ Cussons. “Following this acquisition, our balance sheet remains strong, giving us flexibility for further investment opportunities as they arise.”

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BEAUTY CARE

Salon Grafix develops new Healthy Hair Nutrition line

BY Antoinette Alexander

AUBURN HILLS, Mich. — Hair care company Salon Grafix has announced the release of its new Healthy Hair Nutrition product line.

Ordinary shampoos can contain harsh detergents, chemicals and lathering agents that strip color and contribute to dryness and hair damage. Healthy Hair Nutrition is designed to maintain hair health and color while removing dirt and product buildup, leaving natural shine. Two new products from this line will be hitting shelves in February 2012.

The Healthy Hair Nutrition line consists of the conditioning cleanser and the intensive hair repair masque. The product line will be available for purchase online, as well as at various retail chains across the country. 

According to the company, what makes Healthy Hair Nutrition unique is that it primarily utilizes botanical ingredients, such as camellia sinensis (green tea) leaf extract, which tones and protects the scalp, and geranium maculatum (Geranium leaf extract), which helps to repair dry, damaged hair as well as restore balance to oily hair. The citrus crème fragrance, specially formulated for this new line, provides top notes of lemon, mandarin and crisp greens with heart notes of jasmine and rose — all based off of creamy woods, powder and musk scents to tantalize the senses. 


The new Salon Grafix Healthy Hair Nutrition conditioning cleanser and Healthy Hair Nutrition Intensive Hair Repair Masque retail for $6.99 each and will be available at CVS, Walgreens and Walmart, as well as other select retailers throughout the nation.


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BEAUTY CARE

La Roche-Posay’s newest formula helps treat, prevent skin redness

BY Antoinette Alexander

NEW YORK — La Roche-Posay is launching in March its new Rosaliac AR Intense Localized Redness Intensive Care, which reduces visible redness and irritation, and is suitable for rosacea-prone skin.

The formulation not only reduces visible redness but also can help prevent the progression of redness. Most redness-prone skins have a compromised skin barrier and can be highly reactive to environmental factors and traditional skin treatments. Rosaliac AR Intense Localized Redness Intensive Care is formulated free of potentially irritating ingredients/preservatives and sealed airtight in a 100% hermetic package. Twenty-four hour hydration helps rebuild a compromised barrier; instant light-diffusing formula neutralizes redness on contact.

The formulation is free of preservatives, parabens, fragrance, alcohol, colorant and lanolin. It is tested on erythematotelangiectatic (with redness and the appearance of small blood vessels) skin and subjects with atopic (hypersensitive) skin. With a patented high-protection, ultra-hermetic packaging — developed by La Roche-Posay laboratories with a pharmaceutical pump specialist — the product boasts zero contamination, oxidation, dry residue or waste, the company stated.
 
Rosaliac AR Intense Localized Redness Intensive Care serum has a suggested retail price of $39.95 and can be purchased at select physicians’ offices, select CVS/pharmacy, Ulta, Walgreens and Duane Reade locations beginning in March 2012.

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