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Pringles introduces baked snack sticks

BY Jenna Duncan

CINCINNATI Pringles brand snack chips have released a new product—Pringles Stix, a healthy variation on their line of salty snacks.

The baked wheat cracker sticks are purportedly lower in fat than fried snack chips. They are also free of trans fat and 90 calories per serving.

The four flavors of Pringles Stix include Crunchy Wheat, Honey Butter, Pizza and Vanilla. Each flavor is sold in a 6.8-oz. box containing ten .68 oz Packs, retailing for around $3.49.

Bryan Hamilton, brand manager for Procter & Gamble North America, said Pringles is excited about the nationwide launch. “Pringles Stix has been released in select regions and the feedback has been tremendous,” he said. “People really do enjoy a convenient, portion-controlled snack.”

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Hershey launches Bliss chocolates with parties

BY Jenna Duncan

HERSHEY, Pa. The Hershey Co. has announced that it will hold 10,000 parties as part of its launch of Hershey’s Bliss Chocolate candies in late April.

Launch parties have been planned across the U.S. for the weekend of April 25 to 27 to introduce Hershey’s Bliss Chocolate, a bite-sized confection in three varieties—dark chocolate, milk chocolate and milk chocolate meltaway.

Hershey is targeting female consumers with a campaign inviting them to plan and host a Bliss chocolate party and directing them to register at the Web site www.houseparty.com/hersheysbliss.

The 9.6-ounce packages of Hershey’s Bliss Chocolate candies are currently available at U.S. grocery, mass and drug stores.

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TrimWater purported to help those watching their weight

BY Jenna Duncan

NEW YORK A study released by the New York City Department of Health stated that between years 2002 and 2004, the obesity rate in New York City went up 17 percent. New York City health commissioner Thomas Frieden has said that to avoid health issues stemming from obesity, New Yorkers should consume fewer calories.

To address the issue, Lifestyle Beverages, the makers of TrimWater diet drink, are touting their H2O alternative as beneficial to health because it contains low amounts of calories and sugar.

Eight flavors of TrimWater are on the market, including black cherry-blackberry, blueberry-pear, lemon-citrus, passionfruit-berry, peach-mango, pink grapefruit-honey, pomegranate-cranberry and raspberry-vanilla. The health drinks also reportedly contain no artificial colors, artificial flavors, aspartame, carbonation or preservatives.

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