P&G’s ‘green’ initiatives only the tip of the iceberg
WHAT IT MEANS AND WHY IT’S IMPORTANT Procter & Gamble’s plan to move toward sugarcane-based plastic packaging for some of its beauty brands marks the latest "green" movement by the company, and it is something the industry likely will see more of from manufacturers as the sustainable packaging industry is expected to see significant growth in the coming years.
(THE NEWS: P&G to roll out eco-friendly packaging for beauty brands. For the full story, click here)
Sugarcane-derived plastic is made from a renewable resource, unlike traditional plastic, which is made from non-renewable petroleum. The process transforms sugarcane into a high-density polyethylene plastic, a type commonly used for product packaging. It remains 100% recyclable in existing municipal recycling facilities.
This move is in line with P&G’s announcement earlier this year on the expansion of its Future Friendly program, an educational platform designed to help educate consumers on how to use leading such P&G products as Tide, Pampers, PUR and Duracell, to achieve savings in water, waste and energy.
P&G deployed a full media platform and consumers began seeing Future Friendly-labeled products on store shelves in April. P&G’s efforts are gaining a great deal attention and for good reason; consumers — as well as many retailers, manufacturers, advocacy groups and world governments — are placing a greater emphasis on environmentally responsible packaging.
According to market research and consulting firm Pike Research, the sustainable packaging sector is growing much faster than the overall packaging industry. In fact, eco-friendly packaging will nearly double in revenues between 2009 and 2014, from $88 billion to $170 billion. Furthermore, Pike Research suggests that plastic-based packaging will be the fastest growing segment of the sustainable packaging sector through 2014, and that eco-friendly plastic packaging will have "a huge impact."
Food Lion selects OfficeMax as a supplier
SALISBURY, N.C. Food Lion announced that OfficeMax will be the supplier for its family of brands, which includes Food Lion, Bloom, Harveys and Reid’s.
According to Food Lion, its stores will carry more than 200 OfficeMax products year-round, including award-winning Tul writing instruments, Dioga style supply products and various grades of OfficeMax brand copy paper. Stores also will carry a variety of such back-to-school items as notebooks, school glue and crayons.
“The Food Lion family is very excited about offering the OfficeMax product line at great prices for our customers,” said Ann Raives, Food Lion family director of category management. “This partnership with OfficeMax will provide our customers access to a number of office and school supply products that can be conveniently purchased during their grocery shopping trip.”
Weis opens remodeled store
SUNBURY, Pa. Weis Markets on Thursday announced its State College remodel and that it will be donating $16,000 as part of its Grand Opening Celebration to be held Aug. 14.
Local donations include $10,000 to the Nittany Medical Center’s Rural Diabetes program, $5,000 to Centre Volunteers for Medicine and $1,000 to Alpha Fire Department, the volunteer fire company servicing Ferguson Township, where the store is located.
As part of the remodel, the store has all new decor, upgraded produce and bakery departments and an improved pharmacy.