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P&G expands compacted detergents portfolio

BY Allison Cerra

CINCINNATI Shortly after announcing the expansion of its Future Friendly initiative, Procter & Gamble said that it is compacting its entire U.S. and Canadian portfolio of powder laundry detergents beginning in February 2011.

The new compacted detergents provide consumers with the same number of loads in a detergent carton that is smaller, resulting in a convenient product that is easy to handle and store. The compacted formulas and smaller cartons also allow for increased efficiency, including reduced fuel consumption and a reduction in packaging.

Joining the compact detergents portfolio — which include Tide ColdWater, PUR and Cascade ActionPacs — are Tide, Gain, Cheer, Dreft and Ivory Snow brands.

 

"Powder compaction is a win-win from operations all the way through consumer use," said Len Sauers, VP sustainability at P&G.

 

 

Added P&G Future Friendly marketing director Maurice Coffey: "As Future Friendly products, concentrated powder detergents show how simple choices can lead to meaningful results. By taking this small step with our consumer, we can create benefits for the environment and ultimately improve consumers’ lives."

 

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CPSC, Health Canada find no link between Pampers Dry Max and diaper rash

BY Drug Store News Team

CINCINNATI The U.S. Consumer Product Safety Commission and Health Canada announced Friday that they have found no cause linking Pampers Dry Max diapers and reports of diaper rash and other skin conditions.

"We are thankful that the U.S. CPSC and Health Canada conducted their thorough reviews and have not identified any cause for concern with Pampers with Dry Max," said Jodi Allen, VP of Pampers. "Our heartfelt mission is always to care for and protect babies, and, as such, safety is, and will always be, our No. 1 priority. We hope that today’s announcement will reassure the millions of moms, dads and child caregivers who place their trust in Pampers and Dry Max every day. We thank our customers for their continued support and greatly value and appreciate the trust they place in us."

To help parents battle diaper rash, Pampers is sponsoring the distribution of comprehensive educational materials produced by the American Academy of Pediatrics that provide detailed information on the care and treatment of infant skin conditions, including diaper rash, according to Allen. The AAP materials are available as free brochures and will appear in the summer issue of AAP Healthy Children Magazine, as well as online at HealthyChildren.org and at Pampers.com.

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Pfizer ends brain cancer drug development deal with Celldex

BY Drug Store News Team

NEEDHAM, Mass. Pfizer is pulling out of a development deal for a potential brain cancer drug, saying it is not a strategic priority, according to the drug’s developer Celldex Therapeutics.

Celldex said it will regain full worldwide rights to develop and sell rindopepimut from Pfizer. The drug candidate also is called CDX-110. In May, the company reported positive results form a midstage study on the drug.

 

Celldex will regain rights to the drug candidate on Nov. 1.

 

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