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Pampers Cruisers with 3-Way Fit feature ‘Sesame Street’ characters

BY Allison Cerra

CINCINNATI — Pampers has introduced an improved line of Pampers Cruisers with 3-Way Fit that feature characters from "Sesame Street."

Pampers Cruisers with 3-Way Fit diapers now feature a softer, quilted back-sheet similar to the brand’s Swaddlers diapers, a 20% longer absorbent area, as well as new "Sesame Street" designs. For the first time, Pampers will feature Oscar the Grouch on its diapers.

“Pampers prides itself on being at the forefront of comfort and performance which is why we’re excited to introduce newly improved Pampers Cruisers with 3-Way Fit diapers,” Pampers marketing director John Brase said. “Giving babies the freedom to play their way is not only important to their growth and development, but it’s also important to us! That’s why we continuously strive to make improvements to our products that parents (and babies) not only need, but ask for and delight in.”

Pampers Cruisers with 3-Way Fit are available in sizes 3 through 7 and can be purchased at mass, discount, baby specialty, grocery and eRetail stores nationwide.

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The Greek Gods introduces two new yogurt flavors in Canada

BY Allison Cerra

TORONTO — Canadians that are fans of Greek-style yogurt now have a larger variety to choose from.

Hain Celestial announced that The Greek Gods brand has introduced its honey vanilla and honey strawberry flavors of Greek-style yogurt in Canada. The yogurt brand also touts traditional plain organic and honey yogurt flavors.

The Greek Gods traditional Greek-style yogurt retails between $5.99 and $6.99 and is available at Loblaw’s and Whole Foods.

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Nestlé finance chief to retire, Walmart exec to step in

BY Allison Cerra

VEVEY, Switzerland — Nestlé EVP and CFO Jim Singh will retire in March 2012 after 35 years with the company.

Replacing Singh is Wan Ling Martello, who currently serves as Walmart’s EVP global e-commerce of emerging markets. She will succeed Singh on April 1, 2012.

"Jim Singh has strong human qualities and is a highly respected professional," Nestlé CEO Paul Bulcke said. "Since I became CEO I have been able to appreciate the full extent to which Jim has been instrumental in steering Nestlé through these last challenging years. I am confident that Wan Ling will blend well into the Nestlé culture and that her strong experience in finance and the food and beverage business, both from the industry and retail angle, will allow her to further enhance the Nestlé model combining top-line growth with continuous margin improvement and an improved return on invested capital."

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