News

Ouidad introduces new Color Sense collection

BY Jason Owen

NEW YORK — Just in time for summer, Ouidad is set to launch its new line of Color Sense products designed to preserve and protect hair color from fading caused by sun exposure and other environmental factors that can damage hair.

The Color Sense trio included a shampoo and conditioner with a proprietary Color Lock complex, as well as the Shine Booster Color Extender treatment, which nourishes, shields, enhances vibrancy and extends the life of color, according to the company.

The Color Sense Collection gently removes mineral deposits and product build-up that can lead to premature stripping of color. In addition, each product has a variety of benefits for hair.

  • Color Preserving Shampoo: Gently removes mineral deposits and product buildup that can strip color ; provides a shield against fading from UV exposure and styling ; hair is instantly hydrated, healthy and vibrant; sulfate free.
  • Color Preserving Conditioner: Protective Color Lock complex affixes color to hair fibers and provides a shield against fading from UV exposure and styling; nourishes and replenishes hydration to help keep hair healthy looking and soft; sulfate free and silicone free.
  • Shine Boosting Color Extender: Instantly creates a high gloss finish that lasts for days; extends life of hair color; protects from UV and styling damage; sulfate-free and silicone free.

 The Color Preserving Shampoo comes with a suggested retail price of $20 for an 8.5 fl. oz. bottle. The Color Preserving Conditioner comes with a SRP of $22 for 8.5 fl. oz. The Shine Boosting Color Extender has a SRP of $26 for a 5 fl. oz. bottle.

The Ouidad Color Sense Collection is available at Ouidad.com, Ouidad Flagship, certified salons and Ulta.


Like this story? Find us on Facebook for more insight, analysis and the latest in drug store news. Join the conversation.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

News

FDA approves new prostate cancer drug

BY Alaric DeArment

SILVER SPRING, Md. — A new treatment for late-stage prostate cancer has received approval from the Food and Drug Administration.

The FDA announced Wednesday the approval of Bayer’s Xofigo (radian Ra 223 dichloride) for men with symptomatic, castration-resistant prostate cancer that has spread to the bones but not other organs, also known as metastasis. The drug is designed for men whose cancer has spread after receiving medical or surgical therapy to lower testosterone.

"Xofigo binds with minerals in the bone to deliver radiation directly to bone tumors, limiting the damage to the surrounding normal tissues," FDA Office of Hematology and Oncology Products director Richard Pazdur said. "Xofigo is the second prostate cancer drug approved by the FDA in the past year that demonstrates an ability to extend the survival of men with metastatic prostate cancer."

Pazdur was referring to Astellas’ and Medivation’s Xtandi (enzalutamide), which the agency approved in August 2012 for men with metastatic, castration-resistant prostate cancer that has spread and recurred after medical or surgical therapy after they have been treated with the chemotherapy drug docetaxel.

 

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

News

Coty adds Olivier Goudet to board of directors

BY Jason Owen

NEW YORK — Coty Inc., an emerging global leader in beauty, announced today that it has added Olivier Goudet , partner and chief executive officer of the Joh. A. Benckiser Group, to the company’s board of directors.

Goudet replaces Bernd Beetz, who stepped down from Coty’s Board to pursue other interests. JAB is a privately held group that owns and invests in premium brands; it is also Coty’s majority shareholder.

"We bid Bernd a fond farewell and wish him the best of luck in his new endeavors. Coty, its employees and shareholders will be forever grateful for Bernd’s leadership during his tenure as Coty’s CEO. We will miss his passion, energy and the many contributions he made to the Coty business throughout well over a decade," said Bart Becht, chairman, Coty’s board of directors. "We are excited to add Olivier’s enormous talents and expertise to our board, and look forward to drawing on his wealth of knowledge and business experience, particularly with publicly traded consumer companies."

Mr. Beetz remarked, "As I step down from Coty’s Board and look back upon my past 11 years at Coty, I am proud to have been at the helm during this time in Coty’s history. I am full of enthusiasm as I begin a new chapter in my professional life, and wish everyone at Coty continued success!"

In addition to Mr. Goudet’s role with JAB, he also serves on the board of directors of Anheuser-Busch InBev and the board of the Washington Performing Arts Society. Prior to joining JAB, Mr. Goudet was chief financial officer of Mars Inc.


Get connected and follow us on LinkedIn for the most in-depth coverage of drug store news. Join the conversation.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES