BEAUTY CARE

Omni releases Sex Panther cologne

BY Antoinette Alexander

OAKLAND, Calif. Omni Consumer Products, a product development company that focuses on licensing, defictionalization and reverse-branding, has expanded its line of movie-licensed products with the launch of Sex Panther Cologne.

The cologne, currently available online at www.sex-panther.com, was developed in partnership with Romane Fragrances and Paramount Pictures. It is officially licensed from the Will Ferrell movie “Anchorman.”

“Sex Panther Cologne is the exact embodiment of what a real cologne should be,” said Omni Consumer Products founder, Pete Hottelet. “The fragrance is clean, fresh and extremely manly. Manly like eating a bowl of cereal doused in motor oil, consisting mainly of shavings from the Apollo moon lander and Richard Petty’s championship 1970 Plymouth Superbird. Manly like walking into a bar and ordering a screwdriver‹made out of actual screwdrivers. It?s designed from the ground up to make you popular with ladies; human ladies, to be exact. So I hope that’s what you’re into.”

The cologne has overtones of sandalwood, pine, vetiver and a clean base of dry, rich mahogany. It is priced at $29.99.

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FDA, CSI recall lots of acne ointments

BY Alaric DeArment

ROCKVILLE, Md. The Food and Drug Administration has ordered the recall of all lots of an anti-acne ointment after samples were found to contain Burkholderia cepacia bacteria.

The FDA and CSI USA announced the recall Thursday. It affects all lots of 1-ounce tubes of acne cream containing 10 percent benzoyl peroxide sold under several store brands, including Dollar General’s DG Maximum Strength Acne Medicated Gel, Kroger Acne Gel 10 Percent Benzoyl Peroxide Acne Medication and Walmart’s Equate: Medicated Acne Gel.

CSI has said the risk to healthy users of the cream is low, but people with skin injuries or suppressed immune systems could be at risk. So far, however, no complications have been reported.

The recall does not affect any other acne medications sold at Dollar General, Walmart or Kroger.

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Colomer relaunches Fanci-Full hair color line

BY Antoinette Alexander

NEW YORK Colomer USA has relaunched its Fanci-Full line of temporary hair color and has developed a new Web site.

The relaunch marks the first major update to the brand since its original debut in 1932.

The revamped line is a thicker, mess-proof formula that promises improved color results, added shine and enhanced hair volume. The new formula also has a fresh citrus fragrance. To give it a more modern look and feel, and to help it stand out among the sea of hair coloring boxes on the shelf, the 9-ounce bottle is dressed in a hot pink hue and features a custom cap.

Beginning in November, the company is promoting the relaunch with the tagline “Never Have a Gray Day,” and is targeting women aged 35 to 54. A new Web site is slated to launch later this week.

All six shades—Bashful Blond, Black Radiance (formerly Black Rage), Chocolate Kiss, Frivolous Fawn, Plush Brown and White Minx—are now hitting store shelves with a suggested retail price of $5.99.

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