HEALTH

Olympic medalist making trade show appearance for Health Enterprises

BY Michael Johnsen

NORTH ATTLEBORO, Mass. Health Enterprises will host Olympic gold medalist Megan Jendrick at its booth Nov. 15 at the Private Label Manufacturers Association’s Private Label Trade Show in Chicago.

 

Jendrick is an accomplished athlete with a training schedule that includes swimming 8,000 meters a day in preparation for the 2012 Summer Olympics. She has endorsed two Health Enterprise products: AfterSwim and Swim-Fit.

 

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Align becomes No. 1 recommended probiotic, P&G says

BY Michael Johnsen

CINCINNATI Even during a time when consumers are cutting back on healthcare expenditures, the probiotics category has continued to grow, according to Procter & Gamble, which announced Wednesday that its Align probiotic has become the most recommended among gastroenterologists.

 

"My patients come in asking about probiotics, and they want to make sure to spend money on something that will work," stated Anish Sheth, gastroenterologist and assistant professor of medicine at Yale University School of Medicine. "I feel good about recommending Align because it is manufactured with high-quality techniques, has published data and, most importantly, I’ve seen it really help my patients protect against occasional digestive upsets."

 

 

In a survey of more than 600 gastroenterologists, Align was the No. 1 recommended brand of probiotics.

 

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Study: Weight gain among lower protein formula-fed infants is similar to breast-fed ones

BY Michael Johnsen

MADISON, N.J. Newly published findings indicated that infants fed a lower-protein infant formula developed by Pfizer Nutrition gained weight at a similar rate to those who were breast-fed, according to a study published online Wednesday in the European Journal of Clinical Nutrition.

 

"This study showed that when we fed infants with a formula that contained specially adjusted levels of protein that more closely matched those found in breast milk, these babies grew at a rate similar to breast-fed babies," stated study author Rosario Capeding. "As we learn more about the importance of nutrition during early childhood, we recognize there is a critical need to ensure nutrients are received in the most appropriate proportions to support appropriate growth and development."

 

 

Added Patricia DeRusso, chief medical officer and VP Pfizer Nutrition: "At Pfizer Nutrition, we are committed to developing infant formulas that help formula-fed babies to achieve growth and health outcomes similar to human milk-fed babies. This study further supports the improved nutrient composition in our newly reformulated Gold line of infant formula, which will allow us to continue to provide growing children with the right amount of the nutrients they need during their critical early years."

 

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