BEAUTY CARE

Nivea maker shuffles management team

BY Antoinette Alexander

WILTON, Conn. Beiersdorf, whose brands include Nivea, Eucerin, Aquaphor and La Prairie, has announced several changes to its management team, including the promotion of Iain Holding to the global role of corporate VP global sales strategy. All of the announcements will be effective in October.

Holding currently serves as president of Beiersdorf North America. The position of corporate VP global sales strategy is based at the company’s global headquarters in Hamburg, Germany. Holding has been part of Beiersdorf for more than 20 years. He has worked for affiliates in Germany, Belgium, Canada and the Netherlands before taking charge of Beiersdorf’s North American operations in 2006. Since then he has led the redesign of the North American affiliate’s business strategy and a refocusing on the group’s core business, as well as the development of the Nivea, Eucerin and Aquaphor brands, which has resulted in solid double-digit growth during the last four years.

Robert Taylor-Hughes, currently managing director of Beiersdorf, Middle East, North Africa and West Asia, will succeed Holding as president of Beiersdorf North America. Taylor-Hughes has worked in various marketing and management positions within the consumer packaged goods industry for the past 20 years. He joined Beiersdorf in 2001 as marketing director, business development Cosmed. Most recently, leading the company’s affiliate in the Middle East, he has been responsible for steering the Beiersdorf brands across 17 multinational countries within the region.

 

Magnus Jonsson, currently director of marketing for Nivea for Men and Consumer Insights, has been promoted to VP marketing for Beiersdorf Inc., which includes oversight of the Nivea, Nivea for Men, Nivea lip care, Nivea body wash, Eucerin and Aquaphor brands. He replaces Nicolas Maurer who recently was promoted to corporate VP global skin care.

 

 

Jonsson joined Beiersdorf US in 2004. He has held several positions within the Nivea brand group of increasing responsibility, including product manager, Nivea Visage; marketing manager, Nivea Body; marketing director, Nivea; and, most recently, since November 2009 he served in the newly created position of marketing director, Nivea for Men and Consumer Intelligence.

 

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Manic Panic’s new collection makes runway debut in NYC

BY Antoinette Alexander

NEW YORK Creature of the Night, Manic Panic’s bold new cosmetics collection, made its runway debut in the Gerlan Jeans fashion show on Sept. 13 in New York.

 

The line will be introduced at Meijer, Urban Outfitters, punk rock/glam boutiques globally and online at ManicPanicCollection.com.

 

The 100% vegan cosmetics collection touts edgy and bold rock-goth palettes.

The collection’s Total Look Kits feature instructions direct from Tish & Snooky, Manic Panic’s founding rock-and-roll sisters. Tish & Snooky’s Manic Panic NYC was born in 1977. While singers in the original Blondie lineup, the sisters gathered their clothing designs and opened America’s first punk-style boutique on New York City’s St. Mark’s Place.

Palettes include dramatic and seductive eye statements, lip lacquers and complete looks for the ultimate decadent outing. Complementary single items are featured in shades of plum, red and black; the goth-glam accessories span nail lacquers, lipsticks and products for eyes and face.

Items are available individually and in sets, packaged in dark urban-edged kits, with suggested retail prices from $4 to $20. Catering to teens and young adults, the line offers mass appeal to those wanting to add a bit of edge and dark drama, playing up a single feature or those striving for a full-fledged goth-rock-glamour total look.

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EvoraPlus’ retail distribution expands to Fred Meyer

BY Antoinette Alexander

TAMPA, Fla. Oragenics, a biopharmaceutical company, has announced that its oral care probiotics line, EvoraPlus, will be available at select Fred Meyer stores in September.

"We are pleased that Fred Meyer stores are among the growing number of retailers that have chosen to carry EvoraPlus oral care probiotics," stated Gerry David, EVP sales and marketing for Oragenics. "We are looking forward to the expanded distribution of our oral care probiotics across the northwestern portion of the United States through this relationship."

Oragenics, which has the active ingredient ProBiora3, is designed to naturally support gum and tooth health while freshening breath and whitening teeth. Developed by Oragenics’ chief scientific officer, ProBiora3 contains three strains of bacteria that help maintain a healthy microbial balance in the mouth, according to the manufacturer. The product is 100% natural and is made in the United States.

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