BEAUTY CARE

New Crystal Rock Deodorant Stick for men hits market

BY Antoinette Alexander

NEW YORK — The maker of Crystal Body Deodorant has announced the introduction of its latest addition to its portfolio of men’s natural odor-fighters — Rock Deodorant Stick.

The new stick takes the 24-hour odor-fighting power of Rock body spray into a wide, solid form for total coverage. It promises to naturally eliminate odor causing-bacteria with 100% mineral salt components without the use of aluminums, parabens and chemicals. The formula also promises to keep clothes free of stains.

How to use: Moisten the deodorant stick and apply immediately after showering onto clean skin for maximum odor-eliminating protection. The suggested retail price is $6.99.

Available in more than 35,000 retailers, Crystal Body Deodorant products come in more than 25 varieties for men and women.
 

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Rite Aid gives customers head start on Black Friday shopping

BY Alaric DeArment

CAMP HILL, Pa. — Rite Aid is offering Black Friday discounts early at its stores this year.

The retail pharmacy chain said it would open its stores from at least 9 a.m. to 5 p.m. on Thanksgiving Day and emailing Black Friday survival guides with shopping tips and savings to customers. The National Retail Federation predicts that 71 million shoppers will visit retailers over Black Friday weekend.

The guides contain tips such as staying hydrated and energized, offering deals on Gatorade, bottled water, Red Bull and healthy snacks. The company is sending the guides along with an exclusive preview of the chain’s regular Black Friday promotion, which offers deals for members of the Wellness+ loyalty program. Discounts this year include gifts such as children’s toys, video game consoles that play Atari and Sega Genesis games, beauty sets and men’s grooming products.

"Rite Aid has long been a Black Friday destination because our convenient locations and extended holiday hours give weary shoppers a chance to refuel and refresh on their marathon shopping quests and a break from crowded mall and big-box store parking lots," Rite Aid EVP merchandising Tony Montini said. "This year, we’ve also taken care to select some of the hottest items spanning the major gift categories to help weekend shoppers cross a few names off their lists."

 

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Men’s skin care line Bee Bald teams up with UFC fighters to celebrate launch

BY Antoinette Alexander

BEACHWOOD, Ohio — The Bee Bald Man Care Products, a skin care line for men without hair, has joined forces with Knock Out Representation and a number of Ultimate Fighting Championship fighters for the nationwide launch of its collection of products.

The products are designed to offer everything needed to cleanse, moisturize, soothe, refresh, eliminate shine and protect the sensitive skin on the head. To kick off the holiday season, Bee Bald will offer Black Friday discounts and giveaways.

Inside the cage UFC fighter Tom Lawlor debuted the brand logo on his shorts in his most recent fight. Joe Lauzon is set to showcase the brand logo on his shorts in December, while Anthony Njokuani will do the same in early 2013. KOreps will work closely with Bee Bald outside the cage as well with ongoing social media announcements, events and contests. In addition, Krzysztof Soszynski is slated to make a special guest appearance on behalf of Bee Bald on the entertainment news show “Extra,” this week, the company stated.

Bee Bald incorporates the latest in skin care technology including enzymes, antioxidants, vitamins and botanicals with healing and antiseptic ingredients like honey and bee pollen extract. The collection includes Bee Bald Clean (suggested retail price $19), Bee Bald Smooth to tone and hydrate the head and face (SRP $21), Bee Bald Heal to calm and soothe skin (SRP $17) and Bee Bald Refresh wipes (SRP $18).

 

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