BEAUTY CARE

New bath care line touts organic oils, extracts

BY Antoinette Alexander

HOFFMAN ESTATES, Ill. — Joseph Mercola, a doctor that is board-certified in family medicine and trained in both traditional and natural medicine, has introduced a new bath care line that is made from certified U.S. Department of Agriculture organic oils and extracts.

The products include a foaming hand soap, bath-and-body gels and lotions, a bar soap and bath salts. A volumizing shampoo and revitalizing hair conditioner also are part of the new line.

"We’ve teamed up with a phenomenal natural soap company that is dedicated to crafting healthy, organic alternatives to chemical- and detergent-based personal care products. From our sweet orange moisturizing bath and shower gel to our handcrafted shea butter bar hand soap that takes a full month to make, you no longer need to settle for chemicals and dangerous synthetic ingredients just to feel clean," Mercola said, founder of Mercola.com, an alternative health website.

Mercola’s bath care products are available in multiple-item kits, as well as individually, at Bathcare.mercola.com.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?

View Results

Loading ... Loading ...
BEAUTY CARE

Johnson Products aligns with 100 Black Men of America

BY Antoinette Alexander

NEW YORK — Ethnic hair care company Johnson Products, whose brands include the Ultra Sheen Men grooming collection, has partnered with 100 Black Men of America and its "Collegiate 100" program.

Using its Ultra Sheen Men grooming line, JPC is continuing to build upon its commitment to the African-American community by supporting the national mentoring movement of African-American young men that is led by 100 Black Men of America. The partnership of JPC and the 100 Black Men of America’s "Collegiate 100" program will be announced at the organization’s 25th annual conference in San Francisco on June 8 to 12.

JPC will be a part of the "Collegiate 100" events at the conference. The company will present the "Collegiate 100" Chapter of the Year Award and host its Ultra Sheen Men Grooming Lounge for the young men and all conference attendees. JPC CEO Eric Brown will speak on a panel on the importance of networking and developing quality business and community relationships. The Ultra Sheen Men grooming collection is targeted to the "trendsetting man who has style and swagger."

"We are very excited to join forces with 100 Black Men of America and their outstanding work in the United States, and abroad in the area of mentoring African-American youth and young men," Brown said. "Using our Ultra Sheen Men grooming line, along with our new company spokesperson, NBA all-star Carmelo Anthony, we hope to work with the young men and empower them to ‘Step Up Their Game’ and truly be all that they can be."

100 Black Men of America is a national alliance of leading African-American men of business, industry, public affairs and government with a mission to improve the quality of life for African-Americans, particularly African-American youth. Its 25th Annual Conference is a national event that aims to bring together the best minds in business, education, law and medicine to provide a positive platform for mentoring today¹s youth, educating and training adults, and empowering communities.

This year’s theme is "Celebrating 25 Years of Mentoring Leadership." The conference will feature sessions on funding initiatives for mentoring programs, creating and sustaining credible mentoring programs, measuring the impact of mentoring programs and a mentoring certification workshop.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?

View Results

Loading ... Loading ...
BEAUTY CARE

Valeant’s Kinerase brand to make charitable donations as part of campaign

BY Antoinette Alexander

BRIDGEWATER, N.J. — Valeant Pharmaceuticals has announced the launch of the "Change Your Skin, Change Your Life" campaign, in which its Kinerase brand will make three charitable donations in 2011.

Each donation, which will be made in June, September and December, will be decided upon by consumer suggestions on the Kinerase Facebook page. Participants will submit their favorite charities and then vote on the ones they like. The charity with the most votes will be the beneficiary of Kinerase’s donation.

Each donation will consist of 20% of the proceeds of sales of a selected product for a one-month period at Ulta. The first product will be the Kinerase lotion in June; the second will be the Kinerase intensive eye cream in September; and the last will be the Kinerase cream in December. Voters now can submit the name of their favorite charity. The winning charity will be announced on May 31.

"’Change Your Skin, Change Your Life’ is about bringing the consumer closer to the brand," Kinerase director of marketing Jennifer Smoot said. "By engaging consumers directly via Facebook and allowing them to make influential decisions for the brand, we hope to increase brand awareness and make a difference at the same time."

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?

View Results

Loading ... Loading ...