BEAUTY CARE

Naturally Fresh Deodorant Crystal makes its way to Sunflower Farmers Market

BY Antoinette Alexander

POMPANO BEACH, Fla. — Sunflower Farmers Market, a chain of 33 grocery outlets, now is carrying an array of TCCD International’s Naturally Fresh Deodorant Crystal products.

Sunflower Farmers Market customers can find 10 Naturally Fresh Deodorant Crystal products in stores, including roll-ons, spray mists and crystal sticks. The natural and organic retailer is offering Naturally Fresh Deodorant Crystal products at discount prices throughout this month.

Naturally Fresh Deodorant Crystal’s all-natural ingredients are designed to provide 24-hour, nonstaining hypoallergenic protection. The products work by killing odor-causing bacteria while permitting the pores to excrete toxins naturally. The Naturally Fresh Deodorant Crystal products available at Sunflower Farmers Markets are:

  • Fragrance-free spray mist;

  • Ocean Breeze spray mist;

  • Blue crystal twist-up stick with aloe vera;

  • Peach crystal twist-up Stick with aloe vera;

  • Wide crystal twist-up stick with aloe vera;

  • Fragrance-free roll-on;

  • Tropical Breeze roll-on;

  • Lavender roll-on;

  • Ocean Breeze roll-on; and

  • MiniStick with aloe vera.

Sunflower Farmers Markets can be found throughout Colorado, Texas, California, New Mexico, Nevada, Arizona and Utah.

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CoverGirl, LeSportsac unveil cosmetic bag collection

BY Antoinette Alexander

NEW YORK — Pat McGrath, makeup artist and global creative design director for Procter & Gamble’s CoverGirl brand, has teamed up with LeSportsac for the second year in a row. This time, they’ve collaborated on an eight-piece pro-inspired cosmetic bag collection.

"Between [fashion] shows, my team does not have a moment to second-guess where they’ve packed even just a single shade of lipstick. For this year’s LeSportsac collection, I incorporated some of the same techniques for product organization that we use backstage," McGrath said. "For the 2011 collection with LeSportsac, I was inspired by the shade palette and sleek bullet of CoverGirl LipPerfection lip color; it’s one of my backstage essentials."

Last year, the limited-edition collection featured two styles inspired by CoverGirl LashBlast length mascara.

The eight-piece collection will feature never-before seen styles, shades and prints from LeSportsac inspired by CoverGirl LipPerfection lipcolor. The styles range in size from the small "Kiss Case" ($25) that is designed to hold five shades of LipPerfection to the large "Professional Carry All" tote ($120) that can fit the seven other pieces of the collection for convenient makeup travel.

Each bag will be produced with a "Pat McGrath for LeSportsac" label sewn into the lining and a detachable CoverGirl hangtag featuring custom beauty looks and application tips from McGrath.

The collection will be sold at LeSportsac boutiques and on LeSportsac.com beginning in June 2011 and a coupon for CoverGirl LipPerfection lip color will accompany each purchase.

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Kerr Drug to carry Razorpit

BY Alaric DeArment

RALEIGH, N.C. — Among the best kinds of gifts are those that don’t cost the gift giver too much and also help the gift recipient save money. Kerr Drug is stocking an item that does both.

Starting Wednesday, Kerr Drug stores across North Carolina began selling Razorpit, a Danish-designed device distributed by Perma Brands that uses a friction-based method to remove residues of hair, skin and soap that cause razor blades to go dull, potentially extending the life of a razor from 10 shaves to 150. Perma Brands estimated that with most five-blade cartridges costing around $4.51, the Razorpit can save men $200 in the first year alone.

“The No. 1 complaint that we hear from customers about shaving products is the cost and short lifespan of razor blades,” Kerr Drug SVP merchandising and marketing Bill Baxley said. “We think that Razorpit is something that every dad should have to complement their shaving routine.”

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