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Naturade intros Sam’s Club exclusive adult nutrition shake

BY Michael Johnsen

ORANGE, Calif. — Naturade on Wednesday announced the mass-market introduction of HealthSmart, a doctor-formulated daily protein shake mix that will serve as a comprehensive source of nutrition for active adults. 

Endorsed by baseball hall of famer George Brett, HealthSmart contains 18 g of whey, soy, pea and rice protein isolates, and is fortified with omega 3s and antioxidants for heart health, probiotics and fiber for healthy digestion, and 24 vitamins and minerals.

In an exclusive distribution arrangement, HealthSmart initially will be available for purchase at select Sam’s Club locations across 25 states.

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Walgreens rolls out two new videos touting Web pickup service

BY Michael Johnsen

CHICAGO — Walgreens on Tuesday and Wednesday posted two new 30-second spots touting its pharmacies’ Web pickup capabilities.

In the first spot, titled "The Pickup," a man is sent on a mission by his wife to pick up a product most men would find embarrassing to bring to the checkout counter. (To view the commercial, click here.)

"Web Pickup makes life even easier. Just shop your local store online and we’ll have your order ready to pick up in as little as an hour! Bagged and ready to go," the company wrote in the copy supporting the YouTube video. "And it is perfect for those instances where you might be too embarrassed to shop the aisles for those unmentionables or to send your significant other to the store to pick up just the right items."

The second commercial, "Walgreens Web Pickup — Quick and Simple," stresses the convenience a Walgreens Web Pickup can afford a mom who can multitask shopping and taking care of her children. For that video, click here.

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Rite Aid Foundation donates $50,000 to American Red Cross’ Hurricane Irene relief efforts

BY Alaric DeArment

CAMP HILL, Pa. — Rite Aid’s philanthropic arm is donating $50,000 to Hurricane Irene relief efforts, Rite Aid said Wednesday.

The retail pharmacy chain said the Rite Aid Foundation was making the donation to the American Red Cross, in addition to donations of baby formula, personal hygiene products, first aid and cleaning supplies to several nonprofit organizations in New York and Vermont — areas that were particularly affected by the hurricane.

"One of Rite Aid’s core values is to be a caring neighbor in the communities we serve, and that’s especially true in times like these as communities start to rebuild," Rite Aid Foundation president and Rite Aid chairman Mary Sammons said. "We are proud to partner with the American Red Cross and hope our donation makes things a little easier for those who have been most affected by Hurricane Irene."

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