BEAUTY CARE

Nair awards ‘Step Out Challenge’ grand-prize winner

BY Antoinette Alexander

PRINCETON, N.J. — Church and Dwight, the maker of Nair hair removal products, has concluded the second annual "Step Out Challenge" and named a grand-prize winner.

More than 1,400 people who tried Nair shared their smooth skin experiences through written and video testimonials and received free music from Grooveshark, a music-streaming website. The grand-prize winner, Kelly Wilkie from New York, received a weekend experience, including VIP tickets to one of this year’s most sought-after concerts.

In her video, Wilkie highlighted her favorite product, Nair face wax strips. These strips are part of a line of Nair facial products, including several depilatories — moisturizing face cream, precision face and upper lip kit and sensitive formula face cream.

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This November, Colgate Total supports Stop Diabetes movement

BY Antoinette Alexander

NEW YORK — In support of National Diabetes Month, Colgate Total is donating $100,000 to help support Stop Diabetes, a movement launched by the American Diabetes Association to help educate and increase awareness of the link between oral health and diabetes.

Ninety-five percent of the 26 million people living with diabetes also have a form of gum disease. This is significant in comparison to the fact that only 50% of the general population has a form of gum disease, Colgate said. In addition, the Centers for Disease Control and Prevention reported that people with diabetes are twice as likely to develop serious gum disease as people without diabetes.

“People living with diabetes are at an increased risk for developing periodontal disease because they are generally more susceptible to bacterial infection, and have a decreased ability to fight bacteria that invade the gums,” said Maria Emanuel Ryan, professor of oral biology and pathology at Stony Brook University. “Conversely, scientific evidence suggests that periodontal disease may play a serious role in the development and progression of diabetes by adversely affecting blood-glucose control. It is important that both patients and their healthcare providers be aware of the connection, monitor and take appropriate action to both prevent and treat periodontal disease.”

A misconception is that patients always experience pain if they have gum disease; this is not the case, and is especially important for diabetes patients to know and watch for the following signs and symptoms:

  • Bleeding gums when you brush or floss;

  • Red, swollen, puffy or sore gums;

  • Gums that have pulled away from your teeth;

  • Changes in the way your teeth fit together when you bite;

  • Pus that appears between your teeth and gums; and

  • Constant bad breath or a bad taste in your mouth.

People living with diabetes and those who may be at risk should take an active role in their condition management to combat the risk of gum disease and other oral health problems by flossing, visiting the dentist regularly and brushing twice daily with antibacterial toothpaste specially formulated for gum health, the company said.

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DSN From The Blogs: Ideas are your products, too

BY Drug Store News Team

NEW YORK — Ideas are just as important to a winning company’s overall success as the products and services it sells. So, what’s your company doing to create a culture where the ideas that create your products and services are as important as the products themselves? That’s the question Dan Mack — EVP strategic business development for The Swanson Group and founder of the Mack Elevation Forum — puts to DrugStoreNews.com users in a hot, new content feature that debuted this week on DrugStoreNews.com. Meant to provide an interactive forum for DrugStoreNews.com users, “DSN From The Blogs” is anchored by expert blogs written by top industry opinion leaders.

“With more than 105,000 unique visitors to DrugStoreNews.com last month alone — and growing — DSN From the Blogs provides an expansive community for users to explore and discuss complex ideas, challenges and opportunities to grow the business,” explained The Drug Store News Group editor Rob Eder. “DSN From the Blogs will deliver raw and unfiltered insights from top industry execs who have been on the front lines of the industry and offer a unique and authentic perspective. We’re going to shake things up, create new dialogue and find new ways to connect our industry. We’re very excited.”

Providing key insights from both the supplier and retailer points of view, Mack and Dave Van Howe — long-time Arbor Drug/CVS and Walgreens vet, currently VP and general manager at Market Performance Group — will anchor the monthly Customer Optimization blog. Other regular From the Blogs will include Mobile Marketing, Pharmacy Affairs and Health IT (sponsored by Emdeon), with several more to be introduced in the coming months. A special commenting function enables DrugStoreNews.com users to become active participants in a real-time, online discussion.

In addition, DSN From The Blogs also will include several other key interactive features for which DrugStoreNews.com invites its users to share submissions, including:

  • Scene on Shelf: a photographic look at cool, in-store promotions and new merchandising concepts;

  • Store Tour: DSN’s extensive multimedia archive of hot, new store formats; and

  • Research Triangle: an online resource center for white papers, surveys and studies.

Got an idea for a new DSN From The Blogs topic? Think you have what it takes to be a DSN Expert Blogger? Contact Rob Eder, The Drug Store News Group editor: [email protected].

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