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Mylan launches free EpiPen program

BY Alaric DeArment

BASKING RIDGE, N.J. — Drug maker Mylan will pass out free EpiPen injectors to children in schools, the company said Tuesday.

Mylan Specialty, the Mylan unit that makes the EpiPen (epinephrine), announced the launch of the EpiPen4Schools program. The program offers four free EpiPen or EpiPen Jr. injectors to public and private school students in kindergarten, elementary, middle and high school, who have valid prescriptions.

The program is designed to help schools improve access to epinephrine in the event that a person experiences a serious allergic reaction at school.

"Anaphylaxis is a public health problem and a major safety issue in our nation’s schools," Mylan CEO Heather Bresch said. "The EpiPen4Schools program underscores Mylan Specialty’s commitment to helping schools become more aware of the risks of anaphylaxis and become better prepared to respond during an emergency."


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Adult Strawberry Milk serves up nostalgia with a twist

BY Allison Cerra

NEW YORK — Adult Beverage Co. has expanded its pour-and-serve portfolio.

New Adult Strawberry Milk combines the taste of ripe strawberries, sweet cream and premium vodka, the company said.

"Adult Strawberry Milk represents the playfulness and continued innovation of Adult Beverage Co. as we seek to develop and bring to market nostalgic cocktails with a ‘twist’ for adult consumers nationwide," Adult Beverage Co. co-founder Nikki Halbur said. "It’s important that we remain dedicated to creating fun memorable flavors that are sure to become classic favorites once again."

The suggested retail price for a 750-mL bottle of Adult Strawberry Milk is $17.99.

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NCPA debuts digital edition of magazine

BY Michael Johnsen

ALEXANDRIA, Va. — The National Community Pharmacists Association on Monday made its monthly magazine, America’s Pharmacist, available online and via mobile devices with a newly launched digital edition at Americaspharmacist.net.

“We’re excited to launch this enhanced digital edition so that our members can read their favorite pharmacy magazine at their convenience,” NCPA president Lonny Wilson said. “As the world becomes more mobile and our members increasingly offer more patient services away from the counter, we want to be sure they can access America’s Pharmacist anytime and anywhere.”

The content is identical to the printed magazine, with a host of enhancements, the association noted, including enhanced navigation, special page marker tabs that mimic physical bookmarks, drop-down menus displaying special content, and "sticky" notes. Add-ons can include embedded video and audio files, flash animation, margin ads, and e-cards that NCPA members will receive every month alerting them to go online and read the latest issue on their computer.

The e-magazine also is available on many tablet devices using iOS and Android operating systems.

NCPA student members, whose print copies of America’s Pharmacist often get delayed or lost because of summer breaks and multiple address changes, will receive the digital edition exclusively starting in September.

There also is an easily searchable archive of the last 12 issues in PDF format on that same landing page. The complete archive, still under construction, will go back to 2005.


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