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Merrick Pet Care launches new ‘Purrfect’ cat food

BY Jason Owen

AMARILLO, Texas — Merrick Pet Care announced today a new line of cat food and a new marketing campaign behind a fictional, "acclaimed" food critic, W. "Mittens" Bloomfield.

Merrick’s new Purrfect Bistro line of dry and canned cat foods comes in 21 recipes, including chicken, salmon, tuna, duck turkey and beef, with a minimum of 70% protein and fat ingredients in every dry food bag. The Purrfect Bistro lineup features real, deboned meat as the No. 1 ingredient and features paté, shredded and sliced varieties. 

Five grain-free dry recipes are available in 4-lbs. and 12-lbs. bags at the suggested retail prices of $15.99 and $32.99, respectively. Sixteen canned grain-free recipes are available in 3-oz. and 5.5-oz. cans at the suggested retail prices of $1.29 and $1.69, respectively. Merrick Purrfect Bistro is available at independent pet specialty stores, nationally at Petco and at select online retailers.

Cat parents are invited to join the Merrick Real Food Revolution on Facebook or Twitter and learn more about the Cat Critic on Twitter with the hashtag #TheCatCritic. Meanwhile, W. "Mittens" Bloomfield will be musing about finer foods for felines in his blog at TheCatCritic.com.


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Convenient meal category gets revamped with new Revolution Foods meal kits

BY Jason Owen

OAKLAND, Calif. — Revolution Foods, a company founded and run by two moms, is introducing new Meal Kits, a product the company hopes will revolutionize the convenient meal category, and as the New York Times lauds, a possible competitor to Kraft Foods’ Lunchables, which has maintained a reputable share of the niche market for years.

The Meal Kits are a new and convenient way for families to eat meals that are made with natural, high-quality ingredients and no artificial colors, flavors or preservatives — whether it’s at home, school or on-the-go. The Meal Kits can be found in the refrigerated section at grocery stores across the United States.

“We’re bringing our expertise in creating great-tasting, good-for-you, kid-inspired natural food for hundreds of thousands of students each week to the grocery aisle to fill a void that parents and teachers have repeatedly voiced: the need for on-the-go meals that taste great without artificial colors, flavors or preservatives,” said Kristin Groos Richmond, cofounder and CEO of Revolution Foods. “We serve 1 million school meals per week so we know what kids like, and we know what parents want. After partnering with thousands of school kids and parents across the United States to help craft the kits, we know kids love the taste and fun of on-the-go meals and parents love the convenience, but they don’t love all the artificial ingredients. Our Meal Kits are a natural, high-quality solution.”

Each Meal Kit is packed with protein and at least 7 g of whole grains and one serving of fruit. The Meal Kits are made with real food: meat raised with no antibiotics and no added nitrites or nitrates, and real cheese from cows not treated with rBST, an artificial growth hormone, the company stated. The Meal Kits come in four varieties:

  • Turkey and Cheddar;
  • Ham and Cheddar;
  • Cheese Pizza;
  • Peanut Butter and Jelly.

Revolution Foods Meal Kits will be available in mid-August in Safeway’s across Northern California, select H-E-B and Central Market stores in Texas and King Soopers stores across Colorado. The Meal Kits will roll out to Whole Foods Market’s across Northern California in September, and additional markets and retailers, including Target, beginning in October.

Revolution Foods landed on Inc. magazine’s Inc. 5000 list for 2013 as one of the fastest growing companies in America.


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Community Health Network begins collaboration with Walgreens’ Healthcare Clinic

BY Antoinette Alexander

INDIANAPOLIS — Community Health Network has officially begun its clinical collaboration with the Healthcare Clinic, formerly Take Care Clinics, at select Walgreens creating one of the largest integrated continuums of healthcare delivery in Indiana.

"With the healthcare system today facing a myriad of challenges, our clinics can play an important role in enhancing patient access to quality, convenient and affordable care," stated Alan London, chief medical officer of Healthcare Clinic. "Working with such a highly integrated health system as Community Health Network offers an ideal opportunity to further coordinate patient care in the Central Indiana region. We look forward to working together to help patients in these communities get, stay and live well."

With the Patient Protection and Affordable Care Act estimated to bring more than 400,000 new patients into Central Indiana’s healthcare systems, according to the Indiana Hospital Association, the relationship aims to help address some of the needs and challenges facing both patients and healthcare providers.

"Between a growing aging population, many with chronic health conditions, and the influx of new patients resulting from the Affordable Care Act, Community Health Network and Walgreens are helping to provide greater access to quality health care," added Tim Hobbs, chief physician executive at Community Health Network. "We think consumers can benefit from this type of collaborative model — when the most integrated healthcare provider in the area joins forces with Walgreens to deliver more coordinated care that caters to the needs of patients and the community at large."

Healthcare Clinic at select Walgreens offers treatment for minor illnesses and injuries, and also will support Community in the treatment of its patients with chronic diseases, such as hypertension, diabetes, high cholesterol and asthma. The clinics also will have the ability to assist patients who wish to schedule followup appointments with Community Health Network physicians and testing/ancillary services.

Within the next several months, the electronic health records of Healthcare Clinic patients will be fully integrated with Community CareConnect, the electronic medical records technology platform owned by Community Health Network. Patients also will be able to schedule appointments at Community Physician Network practices, Healthcare Clinic sites, MedCheck walk-in clinic locations and imaging sites

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