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Meats for the sweet?

BY Rob Eder

There’s a reason why shoppers love Wegman’s. A Valentine’s Day promotion spotted Friday, in a Buffalo-area store, featuring twin ribeye steaks, packaged ready-for-the-flame in a disposable, heart-shaped broiler pan is one small example as to why.
 
Wegman’s was voted the most popular company in America last week, finishing first among 100 other companies in the 16th annual Harris Poll Reputation Quotient Study — ahead of Apple, Google and Amazon — even though it operates just 85 stores in just a handful of states. 
 
“To be recognized in this way is just incredible,” noted Wegman’s CEO Danny Wegman. “It always starts with our people, who thrill our customers every day and extend a family feeling in our stores across six states.”
 
No doubt this Valentine’s Day promo really gets the juices flowing.

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Shoppers Drug Mart to expand test of fresh foods

BY Antoinette Alexander

BRAMPTON, Ontario — After a test run in Toronto, Shoppers Drug Mart is planning to expand its fresh foods pilot to Regina, making it the second market in Canada where its enhanced convenience food offering will be available, the Canadian pharmacy retailer told Drug Store News.

According to a company spokesperson, eight Shoppers Drug Mart stores in Regina are being renovated with an expected launch date in May.

Since October, six Shoppers Drug Mart stores in Toronto have been piloting an improved convenience food offering, including fresh produce, meats and prepared meals.
 

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Surviving the Cough-Cold Season: A Category Promotion Review

BY DSN STAFF

During this webcast, ECRM lead business intelligence analyst Tanie Andraos discusses findings from ECRM Data's Ad Comparisons research covering the cough-cold category, highlighting trends in retailer and brand circular strategies and tactics. 

To download the the PowerPoint presenation, click here

 

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