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Mars Chocolate on track to purchase nearly 90,000 metric tons of certified cocoa

BY Allison Cerra

MOUNT OLIVE, N.J. — Mars Chocolate said it has made "significant progress" towards fulfilling its pledge to purchase its entire cocoa supply from certified sustainable sources by 2020.

Mars’ Sustainable Cocoa Initiative, which was established in 2009, since has met its 2011 goal of purchasing 10% of its total cocoa supply as certified sustainable. In 2012, Mars Chocolate said it will exceed its original target of 20%, making it the largest user of certified cocoa in the world. Based on current buying arrangements, the company projects that they will purchase nearly 90,000 tons of certified cocoa.

"We are pleased to have reached another critical milestone in our Sustainable Cocoa Initiative," said Barry Parkin, global procurement and sustainability head for Mars Chocolate. "A successful certification program is so important to our effort because it is the most effective tool we currently have to reach millions of cocoa farmers at scale. It took a lot of hard work from farmers, certifiers, and others along the supply chain to meet this milestone, and we are pleased to see their energy paying off."

For more information on the company’s effort supporting cocoa sustainability, click here.

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ConAgra Foods Foundation donates grants to local nonprofits to end child hunger

BY Allison Cerra

OMAHA, Neb. — The charitable arm of ConAgra Foods announced the donation of nearly $500,000 to support the fight to end child hunger.

Through its Community Impact Grants program, the ConAgra Foods Foundation said 13 nonprofit organizations across 10 states were awarded $20,000 to $75,000 grants with the goal of finding innovative approaches to addressing child hunger. Since 2009, the ConAgra Foods Foundation’s Community Impact Grants program has invested approximately $1.4 million in 31 nonprofit organizations across the country.

"We are dedicated to ending child hunger and by partnering with these 13 organizations, whose programs have a direct impact on the lives of the more than 16 million children in the U.S. facing food insecurity, we’re able to support this important cause," ConAgra Foods Foundation and Cause VP Kori Reed said. "With more than 1-in-5 American children at risk of hunger, we recognize the need to seek out and invest in the most promising practices in child hunger relief and nutrition education."

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Mexican athlete’s foot brand making its way across the border to U.S. Hispanic markets

BY Michael Johnsen

EL SEGUNDO, Calif. — MarcasUSA on Thursday announced the U.S. debut of Conazol, a leading over-the-counter athlete’s foot treatment in Mexico.

The brand is expanding its U.S. distribution and can be found at such retailers as Walmart and Target in key U.S. Hispanic markets, such as Los Angeles, Houston, Dallas and Chicago, the company said.

"As the summer season gets into full swing and the incidence of athlete’s foot reaches its peak, we are launching a TV campaign to promote Conazol’s availability in the U.S. and support our retail partners," MarxasUSA CEO Richard Phillips said. According to Phillips, MarcasUSA will begin TV promotion in June on multiple Hispanic TV networks in eight markets across the U.S. Additionally, the company will kick off a sweepstakes promotion on Facebook.

Conazol contains miconazole Nnitrate 2% antifungal as its active ingredient and is manufactured in Mexico by Liomont Labs.


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