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Lysol offers tips, tools to control allergens this spring

BY Allison Cerra

PARSIPPANY, N.J. — Lysol, a Reckitt Benckiser brand, is looking to help allergy sufferers this spring.

The brand announced that it has tapped pediatrician and author Laura Jana, as well as Lysol microbiologist Joe Rubino, to help identify allergen triggers and ways to avoid them. The two star in Lysol’s "Allergy-Proofing Your Home" video series, which can be viewed here.

The series is part of the brand’s Lysol Mission for Health program, which is dedicated to developing new mom programs, healthy habits initiatives in schools and disaster relief efforts.

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Boulder Canyon introduces compostable packaging for kettle chips

BY Allison Cerra

BOULDER, Colo. — Boulder Canyon Natural Foods is rolling out a single-serve compostable package for its kettle chips in honor of Earth Day.

The Boulder Canyon compostable packaging is made from wood pulp sourced from plantations that have Forestry Stewardship Council or similar certification. The company said its new 2-oz. compostable bag is available with a suggested retail price of $1.29 per package.

"Boulder Canyon is committed to empowering individuals to be good global citizens and to live a healthier lifestyle," said Steve Sklar, SVP marketing for Boulder Canyon. "Our new single-serve compostable package will help reduce landfill waste one bag at a time."

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Chobani stakes claim as No. 1 yogurt brand

BY Allison Cerra

NORWICH, N.Y. — Chobani has captured the U.S. yogurt market as the leading brand in the category, according to SymphonyIRI Group data.

The Greek yogurt brand surpassed such competitors as Yoplait and Dannon, according to SymphonyIRI’s InfoScan Review, which examined the last 12 weeks of sales, ended March 20, across food, drug and mass (excluding Walmart).

What’s more, SymphonyIRI recently named Chobani as one of the most successful food and beverage consumer packaged goods brands of 2010.

“This is a very exciting moment for us. I’m so proud of how far we’ve come since Chobani first hit store shelves three years ago and the people on our team who made it happen,” said Hamdi Ulukaya, CEO and founder of Agro Farma, Chobani’s parent company. “Consumers now know what to expect from their yogurt, and we’re going to keep giving them what they want. Without their support, we wouldn’t be where we are today.”

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