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Lisa Boylan appointed NACDS communications director

BY Allison Cerra

ALEXANDRIA, Va. — The National Association of Chain Drug Stores has hired a new communications director.

Lisa Boylan, former senior editor and director of print and online publishing for the Epilepsy Foundation, joins NACDS’ marketing, communications and media relations team and will play a key role in external- and member-communications initiatives including NACDS websites, newsletters, media relations, social media and marketing communications related to NACDS events. Boylan will report to Chrissy Kopple, NACDS VP media relations.

"Lisa brings to NACDS 14 years of communications experience, nearly half of which she earned in the field of patient advocacy," NACDS president and CEO Steve Anderson said. "It is said that content is king in today’s fast-moving, multi-media communications environment. Lisa will play a key role in creating compelling content for NACDS communications vehicles on the topics of public policy, the value of pharmacy, and NACDS’ meetings and member programs. We are excited for her contributions to NACDS’ success in advancing a pro-patient and pro-pharmacy public policy agenda, and in reporting to the NACDS membership on pivotal issues."


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Zinn Beauty hits Duane Reade, introduces reformulated products, redesigned packaging

BY Antoinette Alexander

NEW YORK — Zinn Beauty Collection, a brand of organic argan oil-based skin care products, now is available at Duane Reade and features reformulated formulas and new packaging.

Zinn Beauty is one of the first affordably priced beauty lines that feature argan oil, sourced and imported in its purest form from Morocco. The skin care line has been reformulated recently to yield even better skin care benefits. The latest formula of these products include such known ingredients as jojoba seed oil, orange peel oil, evening primrose oil, shea butter and tea tree oil, in addition to the 100% organic argan oil.

The Zinn collection includes the Zinn 100% Moroccan argan oil to hydrate and repair dry skin, hair and nails; the Zinn Facial Velvet Cleansing milk to hydrate, clean and illuminate skin; the Zinn Revitalizing anti-aging cream to reverse and protect against skin-aging; and Zinn Smooth Body milk for total body hydration. The products retail for $29.99 each.

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Mylan’s Canadian business launches ChoosingGenerics.ca for consumers

BY Allison Cerra

PITTSBURGH — Mylan’s Canadian subsidiary has launched a new website that is designed to help Canadians learn more about the value, reliability and quality of generic pharmaceuticals.

Mylan Pharmaceuticals ULC said ChoosingGenerics.ca is divided into three sections to help visitors learn the facts about generic drugs, understand the cost savings associated with choosing a generic instead of a brand equivalent and get helpful tools to talk to physicians and pharmacists about prescription medications. The site also includes a personal medication tracker and instructions on how to read a prescription drug label. Available in English and French, the resource provides a comprehensive list of frequently asked questions and "myths and facts" to help consumers gain a better understanding of the advantages of generic pharmaceuticals.

"One of the biggest misconceptions when it comes to pharmaceutical products is that if it costs more, then it must be of better quality," said Richard Guest, president of Mylan’s business in Canada. "This idea couldn’t be more wrong. Generic drugs are every bit as safe, potent and effective as brand name drugs. Generic drug companies have been providing patients in Canada with safe and affordable medicines for more than 50 years."


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