HEALTH

LimbO Products launches new website to support U.S. product launch

BY Michael Johnsen

CHESTERTOWN, Md. — LimbO Products on Tuesday announced the launch of its new website, Limboproducts.com. The site was developed to support the recent introduction of LimbO Waterproof Protectors in the United States.

Manufactured by Thesis Technology Products in the United Kingdom, LimbO Waterproof Protectors enable children and adults to safely take a shower or bath with a cast or a bandage.

The website also features accessories, which include Outcast outdoor arm and foot weather protectors in sizes for children and adults; a Night Cover, which protects other limbs, linens and partners from abrasions during sleep; the Toe Cozy, which solves the problem of keeping toes warm while in a cast; and a new long sock for children called Sealskinz, which protects casts from sand, grit and moisture enabling children to play outside while protecting their cast.


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HEALTH

Walgreens partners with Kentucky Medicaid health plan on smoking cessation

BY Michael Johnsen

DEERFIELD, Ill. — Walgreens on Tuesday partnered with Passport Health Plan, a local Medicaid health plan in Louisville, Ky.,  on a new smoking-cessation program that launched in early January. The program is free to Walgreens customers and Passport members and aims to improve the community’s health by giving smokers the tools, resources and ongoing clinical pharmacist counseling to help them achieve their cessation goals.

Participating Walgreens pharmacists and technicians have undergone specialized training provided by the Kentucky Cancer Program at the University of Louisville’s James Graham Brown Cancer Center. The program provides further education on tobacco treatment and helped in the development of Walgreens formal, 12-month process for helping those interested in tobacco cessation.

“The harmful effects of tobacco use are well-documented, and by working closely with our community pharmacists who people know and trust, we hope to encourage more smokers under Passport Health Plan to improve their health through this free program to help them quit,” stated Greg Baker, Walgreens pharmacy supervisor for Louisville. “The cessation process can be very challenging. We believe the ongoing dialogue with pharmacists, who are among the most accessible health care professionals in the community, can be an effective tool in working with and supporting people to overcome those challenges.”

“Smoking and tobacco use are complex problems that require different approaches to adequately address,” added Stephen Houghland, chief medical officer for Passport Health Plan. “We believe that addressing this critical driver of negative health outcomes in as many areas where our members are, and with people they trust, is a great opportunity to truly make a difference in their health and quality of life.”

Passport Health Plan members identified as tobacco users can enroll by visiting one of the eight participating Walgreens pharmacy locations. Walgreens will be sharing program results with Passport Health Plan on a monthly basis and also will be measuring the program’s effectiveness for individuals enrolled over a six- and 12-month period.


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Kotex achieves billion-dollar status

BY Allison Cerra

DALLAS — Kimberly-Clark’s feminine care brand achieved $1 billion in global net sales last year, following two consecutive years of significant growth in the category.

The company said Kotex joins such K-C brands as Kimberly-Clark, Huggies, Kleenex and Scott in the billion-dollar net sales category. K-C also attributed Kotex’s global growth to such initiatives as colorful and bold packaging for its products, launching products designed especially for younger girls (including U by Kotex Tween in North America) and reflecting real women’s experiences in its feminine care advertising and marketing.

"The company that created the category is now redefining feminine care with bold products and real talk," said Giuseppina Buonfantino, VP global adult and feminine care sector at Kimberly-Clark. "Kimberly-Clark will continue to develop innovative solutions to meet women’s needs and further growth our feminine care business worldwide."

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