PHARMACY

At least until the Ides of March, Walgreens agrees to fill Washington Medicaid scripts

BY Rob Eder

DEERFIELD, Ill. Walgreens has announced that it will continue to fill Medicaid prescriptions at its Washington state pharmacies until March 15. The company previously announced that it would stop filling Medicaid prescriptions in 64 of its 121 pharmacies due to a continued reduction in reimbursement under the State of Washington Medicaid program. The company made the decision to delay the withdrawal of the program as talks continue between the company and state. Secretary of the Washington State Department of Social and Health Services, Susan Drayfus, has stated that the state is grateful for Walgreens’ delay.

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Drug makers seek high-tech consumer connections

BY Alaric DeArment

NEW YORK Advertisements on television for drugs have become ubiquitous, but some drug makers are looking for new ways to use the media to get their messages out to consumers.

According to Bloomberg, Bayer has developed a way to help kids with diabetes monitor their blood sugar by hooking up the Didget glucometer to Nintendo gaming devices, while Johnson & Johnson is creating an application for the Apple iPhone to help patients manage their glucometer data.

 

Other companies have used the iPhone as a way to help consumers manage their health as well. WellCare, for example, has developed HealthAssist, designed to help patients with medication adherence.

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Pharmaceutical Research and Manufacturers of America head steps down

BY Alaric DeArment

WASHINGTON The head of an organization representing the nation’s drug makers has resigned, according to published reports.

According to news reports, Billy Tauzin has stepped down as the head of the Pharmaceutical Research and Manufacturers of America, a position that he’d had since 2005.

 

Tauzin is a former U.S. representative from Louisiana, according to a biography on PhRMA’s Web site, having been elected to the House as a Democrat in 1980 after serving in the Louisiana State Legislature.

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