News

Lay’s Kettle Cooked adds new flavors to mix

BY Allison Cerra

PLANO, Texas — Lay’s is expanding its Kettle Cooked line with two new flavors.

Lay’s Kettle Cooked applewood smoked BBQ and Lay’s Kettle Cooked sun-dried tomato and parmesan chips are 40% less fat than regular potato chips, Lay’s saod.

"Consumers of Lay’s Kettle Cooked potato chips, many of whom are Baby Boomers, are increasingly looking for more unique flavor experiences, while at the same time maintaining balance in their diets," Frito-Lay North America VP marketing Tony Matta said. "Thanks to unique flavor layering and high-quality ingredients in new Lay’s Kettle Cooked potato chips, consumers can savor the kettle-cooked crunch they’ve grown to love, with full flavor and less fat."

Lay’s applewood smoked BBQ and Lay’s Kettle Cooked sun-dried tomato and parmesan-flavored potato chips are available nationally in 8-oz. packages for a suggested retail price of $3.49 each.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?
News

Parenthood appears to protect against cold, study finds

BY Alaric DeArment

PITTSBURGH — Parents are 52% less likely to develop a cold when exposed to a common cold virus than nonparents, researchers at Carnegie Mellon University have found.

Working with researchers at the University of Virginia Health Center and the University of Pittsburgh School of Medicine, Carnegie Mellon’s Sheldon Cohen and Rodlescia Sneed exposed 795 healthy adults between 18 and 55 to a common cold virus. Study participants reported their parenthood status, and the researchers controlled analyses for immunity to the experimental virus, viral strain, season, age, sex, race, ethnicity, body mass and other factors.

According to results of the study, published in the journal Psychosomatic Medicine, parents with one or two children were 48% less likely to get sick, while those with three or more children were 61% less likely. The study also found that parents older than 24 were more protected, while parenthood did not appear to influence whether or not those ages 18 to 24 years became ill.

"Although parenthood was clearly protective, we were unable to identify an explanation for this association," Cohen said. "Because we controlled for immunity to the virus, we know that these differences did not occur just because the parents were more likely to have been exposed to the virus through their children. Moreover, parents and nonparents showed few psychological or biological differences, and those that did exist could not explain the benefit of parenthood. We expect that a psychological benefit of parenthood that we did not measure may have been responsible."


Interested in this topic? Sign up for our weekly DSN Collaborative Care e-newsletter.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?
News

‘Best of Wubbzy: Fans’ Choice’ hits stores this fall

BY Allison Cerra

BEVERLY HILLS, Calif. — Anchor Bay Entertainment has introduced its first-ever collection of fan favorite "Wow! Wow! Wubbzy!" episodes on DVD.

The "Best of Wubbzy: Fans’ Choice" features seven of the most popular episodes as chosen by Facebook fans. Such episodes as "Follow The Leader," "The Wubbzy Shuffle," "Wubbzy The Star," "Tooth Or Dare," "Wubbzy’s Makeover" and "Wubbzy Bounces Back" and "Wubbzy The Hero," are showcased in the collection. "Wow! Wow! Wubbzy!" debuted on Nickelodeon’s Nick Jr. network in 2006.

The "Best of Wubbzy: Fans’ Choice" DVD will makes its retail debut on Sept. 18.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

Polls

Which area of the industry do you think Amazon’s entry would shake up the most?