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Kroger applies nutrition-ranking system to food

BY DSN STAFF

NEW YORK —With supermarkets increasingly aiming for customers conscious about their health, some have adopted ways to make eating choices easier. One way some have highlighted health is to apply nutrition-ranking systems, such as the numerical NuVal and the color-coded Nutrition iQ system used by Minneapolis-based Supervalu.

The Lexington, Ky., Herald-Leader reported in early March that Ohio-based Kroger would begin testing the NuVal system at 23 stores in central Kentucky, including all of its Lexington stores. Kroger follows regional supermarket chains Hy-Vee and Price Chopper, which were the first to adopt NuVal; Midwestern mass merchandise chain Meijer; and most recently, Texas-based United Supermarkets, which is using the system in its Amigos United and Market Street chains.

A joint venture between Griffin Hospital in Derby, Conn., and Topco Associates, NuVal assigns each food item a score of 1 to 100 based on such factors as protein, calcium and vitamins, as well as fat, sodium and cholesterol, with 100 representing the highest nutritional value. Thus, chewy Nabisco Chips Ahoy chocolate chip cookies have a score of 2, while red tomatoes have a score of 96.

Nutrition iQ, developed by Supervalu and the Harvard Medical School’s Joslin Clinic, works in a similar way, assigning color codes to different foods based on quantities of nutrients, such as protein, fiber and fat.

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Survey finds shoppers with a plan spend most money

BY Allison Cerra

CHICAGO Coupon clippers and shoppers that plan their excursions to the supermarket are more likely to spend more money, according to a Henkel survey.

Henkel, a manufacturer of such brands as Dial soap, said that those who go to supermarkets with the intent to shop and save yield more profit than carefree shoppers. On average, coupon clippers spent more than $7,100 last year. What’s more, Henkel added, these shoppers accounted for 31% of spending on packaged goods in 2009, even though they only make up 26% of U.S. households.

Another interesting fact, the CPG maker noted, is that shoppers with a plan also are less likely to shop at new stores.

The survey was baed on tracking of about 40,000 households performed by ACNielsen and Information Resources Inc.

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Bayer aspirin quick release crystals

BY Michael Johnsen

CVS had this citrus-flavored Bayer aspirin quick release crystals clip-stripped within adult dentures. And while this product isn’t the 81 mg of aspirin recommended for daily consumption to prevent a second heart attack (it contains 850 mg in each powder pouch), there is still a very strong need for this kind of easily stored/quickly administered aspirin product for seniors.

Sufferers of any heart attack are recommended to chew and swallow aspirin just after they’ve dialed 911 and called for help. As the first aid for heart attacks, aspirin makes platelets less sticky and can minimize blood clot formation and prevent further blockage of the artery.

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