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Kraft, Polly-O packaging can turn into summer fun

BY Allison Cerra

GLENVIEW, Ill. — Kraft said its namesake and Polly-O brands are offering families summer fun through a partnership with Six Flags.

From May 15 through Aug. 31, consumers that purchase specially marked Kraft and Polly-O string cheese or twists products can redeem the packages for discounted tickets to Six Flags.

Polly-O packages are good for one free kid’s ticket (under 10 years old) with the purchase of a general admission ticket on weekdays (up to a $34.99 value) or $15 off general admission any day. Kraft packages are good for $15 off general admission any day.

Kraft Foods announced that it also is partnering with TerraCycle, the international upcycling and recycling company that turns packaging wrappers into affordable, eco-friendly products. This summer, all of the Kraft and Polly-O packaging wrappers collected at Six Flags will be upcycled into useful products while saving waste from landfills.

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Splenda sweetens offerings with Splenda Essentials products

BY Allison Cerra

FORT WASHINGTON, Pa. — McNeil Nutritionals has introduced new Splenda Essentials no-calorie sweetener products.

The new line of products from the Splenda brand includes Splenda Essentials no-calorie sweetener with B vitamins and Splenda Essentials no-calorie sweetener with antioxidants. The brand previously introduced Splenda Essentials no-calorie sweetener with fiber (in packets and granulated form).

"We’re thrilled to launch the new Splenda Essentials sweetener product line, giving consumers an entire line of products that offer additional nutritional benefits, like B vitamins to help support a healthy metabolism," said Fred Tewell, group product director for Splenda sweetener products. "Consumers may not focus on getting all their recommended vitamins in a day, but they never forget to sweeten their coffee — these products are all about helping people make small, good-for-you choices each day so that they can get closer to meeting their health goals."

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Illycaffè, Coca-Cola introduce two new illy issimo flavors

BY Allison Cerra

MILAN and ATLANTA — Illy issimo has introduced two new ready-to-drink coffee-based beverages.

The caffè no sugar and mochaccino flavors were developed through a collaboration between Illycaffè and Coca-Cola. Caffè no sugar offers a 15-calorie, unsweetened version of the full-bodied blend in caffè, while 100-calories-per-can mochaccino offers coffee sweetened with Domori chocolate.

Illy issimo mochaccino and illy issimo caffè no sugar are available in individual cans with a suggested retail price of $2.39, and in four-packs with a suggested retail price of $6.99.

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