Kline promotes Karen Doskow to director
PARSIPPANY, N.J. — Consulting and research firm Kline & Co. has announced the promotion of Karen Doskow to director, Consumer Products in Kline’s Market Research division.
Doskow is an authority within the personal care, home fragrances, beauty devices, professional skin care industries and has been with Kline for 19 years.
“Karen is the whole package. She sees the bigger picture, recognizing which trends and developments are most important to our clients, and she develops new report concepts to address these developments and client needs. She works closely with her research teams to make sure our reports are of outstanding quality and on schedule,” stated Carrie Mellage, VP, Consumer Products at Kline.
Reporting to Mellage, Doskow will have greater responsibility for the overall Consumer Products group and for ensuring Kline meets its collective revenue targets. In her new role as director, she will also be accountable for bringing new report concepts to market, particularly in the beauty industry. In addition, Kline is looking to Doskow to establish its presence in the mobile-based research arena.
Braun selects actress Jessica Alba to be new beauty brand ambassador
LONDON — Procter & Gamble’s Braun has signed actress and beauty icon Jessica Alba as its new beauty brand ambassador.
The Golden Globe-nominated actress will be featured in a new integrated campaign for Braun, which will run across TV, print and online channels as well as in store beginning in March.
“Jessica Alba is a strong, passionate woman and an advocate for others; she is the perfect ambassador to talk about the role beauty and our products play in helping women to feel their best. Braun admires her for her principles, her talents and her ability to juggle a demanding acting career with being a great Mum,” stated Alessandra Dolfini, global Braun marketing director.
Alba is an actress, a known supporter of women’s causes and mother of two girls. Her acting career began at the age of 12 years. After studying at the Atlantic Theatre Co. with founders William H. Macy and David Mamet, she went on to star in James Cameron’s “Dark Angel.” She has since made more than 25 feature films, including “The Fantastic Four” and “Sin City.”
Alba’s upcoming films include “Dear Eleanor,” “Barely Lethal,” “Sin City: A Dame To Kill For” and “How To Make Love Like An Englishman” opposite Pierce Brosnan, Salma Hayek and Malcolm McDowell.
Schick unveils 4-in-1 facial hair styling tool
SHELTON, Conn. — Schick, an Energizer Personal Care brand, has officially announced the launch of its new Schick Hydro 5 Groomer, a 4-in-1 facial hair styling tool designed to simplify, enhance and personalize grooming routines for men.
With the rising popularity of facial hair as a modern accessory, many men look for specialized tools to maintain their personal style. The new Schick Hydro 5 Groomer features the innovations of the Schick Hydro 5 razor on one end, which hydrates throughout each shave, and an adjustable built-in trimmer on the other for a simplified shave routine that doesn’t involve attachments that could get lost or broken.
Boasting Schick Hydro technology, the groomer —
- Shaves using Ultra Glide blades and patented skin guards that help reduce friction while smoothing the surface of the skin and doubling the points of contact with the blades, for less irritation;
- Trims with an adjustable power trimmer featuring a wide comb and sharp blade for customized style and improved cutting efficiency;
- Hydrates with a gel reservoir that lasts up to twice as long as ordinary lubricating strips, continues to add lubrication to the skin with every stroke and hydrates throughout each shave; and
- Edges with a flip trimmer that exposes all five blades, allowing men to trim tight and hard to reach spaces with ease.
The Schick Hydro 5 Groomer has a sleek handle that requires one AAA Lithium battery, and its blades are compatible with Schick Hydro 5 and Schick Hydro 5 Sensitive refill cartridges. The Schick Hydro 5 Groomer became available beginning in February.