CENTER STORE

Kettle Brand expands territory with two new chip flavors

BY Jason Owen

SALEM, Ore. — Kettle Brand is pushing boundaries with two new flavors the company said reflects the preferences of the current consumer, the company announced today.

"Over the past 30 years, we’ve closely tracked trends from around the world, tested thousands of product prototypes and even conducted a national survey on Americans’ taste preferences," said Carolyn Ottenheimer, Kettle Brand’s chief flavor architect of 13 years. "As with our first-of-its kind Salt & Fresh Ground Pepper in 1999 or Cheddar Beer, one of our first People’s Choice chip selections in 2005, these two distinct new flavors embody the preferences of today’s consumer and have the potential to become timeless classics."

Expanding on its line of kettle-cooked potato chips, Kettle Brand revealed two new creations: Maple Bacon and Sweet & Salty. Both new flavors have been in development for over nine months, and the final seasoning combinations were selected from hundreds of prototypes. Extensive testing, a hallmark of Kettle Brand’s innovation process,­ ensures each new product has the perfect balance of flavor.

Verified by the Non-GMO Project, both new flavors reflect the company’s commitment to delivering chips made with all-natural ingredients, and like all Kettle Brand products, are cooked in pure, all-natural oils.

Kettle Brand Maple Bacon and Sweet & Salty chips will be available in grocery and natural food stores beginning this summer in 5-oz. bags for a suggested retail price of $2.69 and 8.5-oz. bags for an SRP of $3.49.


Like this story? Find us on Facebook for more insight, analysis and the latest in drug store news. Join the conversation.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

CENTER STORE

Kashi adds new steam meal dinners for two

BY Jason Owen

LA JOLLA, Calif. — Kashi, a natural food and lifestyle company, announced today its new Kashi Chicken and Chipotle BBQ Steam Meal and Italian Vegetable Medley Pasta Steam Meal, two additions to Kashi’s Steam Meal line. The new entrees provide a meal for two people in each bag.

Like Kashi’s existing single-serve varieties, microwave steam is used to preserve the quality of the ingredients. Each features the Kashi Seven Whole Grain blend and offers 42 g or more of whole grains per serving:

  • Kashi Chicken and Chipotle BBQ Steam Meal: A combination of juicy mangoes, roasted green beans, red onion, and red and green peppers is paired with tender white-meat chicken, mixed with a sweet chipotle BBQ sauce, and served over Kashi Seven Whole Grains and Sesame Pilaf. The meal offers 43 g whole grains, 15 g protein, and 6 g fiber per serving.
  • Kashi Italian Vegetable Medley Pasta Steam Meal: The savory combination of oven-dried tomatoes, edamame, crisp broccoli, red peppers, carrots and yellow squash is blended with a creamy marinara sauce and tossed with a perfectly-cooked Kashi 7 Whole Grain Rotini Pasta. The meal provides 42 g whole grains, 14 g protein and 8 g fiber per serving.

"The Kashi Steam Meal is designed for those who want to make nutritious food choices, but whose busy schedules may hold them back from eating right," said Jeff Johnson, senior nutritionist and natural food and lifestyle expert at Kashi. "With the new Steam Meals for two, people can enjoy a tasty, flavorful meal together that’s ready in just minutes."

The Kashi Chicken and Chipotle BBQ and Italian Vegetable Medley Steam Meals join the existing line of single-serve Steam Meal options, including chicken fettuccine, sesame chicken, roasted garlic chicken farfalle, and spinach and artichoke pasta. All Kashi Steam Meals are now available in the frozen aisle of grocers and natural food retailers nationwide for a suggested retail price of $6.95.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES

CENTER STORE

ThinkThin introduces new Crunch packaging along with new flavor extension

BY Michael Johnsen

LOS ANGELES — ThinkThin on Tuesday announced its Crunch bars are getting a makeover with a new design and the addition of a coconut chocolate dipped mixed nuts flavor. 

“What sets the thinkThin brand apart from competitors is our ingredients,” stated Lizanne Falsetto, CEO ThinkThin. “The new … bar delivers on our promise of providing nourishing, nutritious, great tasting food and our new Crunch packaging is a natural progression of showcasing our brand message in a clear, visually appealing way.” 

Coconut, a great source of calcium and magnesium is becoming increasingly popular among consumers, ThinkThin noted, and the addition will expand the ThinkThin Crunch line outside of only fruits. 

Coconut chocolate will launch this spring, the company reported. 


Like this story? Find us on Facebook for more insight, analysis and the latest in drug store news. Join the conversation.

keyboard_arrow_downCOMMENTS

Leave a Reply

No comments found

TRENDING STORIES