Kellogg kicks off contest for Frosted Flakes cereal
BATTLE CREEK, Mich. Kellogg has kicked off a contest that celebrates sharing the brand’s Frosted Flakes cereal with friends and loved ones.
The Share What You Love about Kellogg’s Frosted Flakes contest will give one lucky adult and his or her kids the opportunity to win a VIP sports practice session with former New York Yankee Tino Martinez. In addition, the winners will have a delicious breakfast with Kellogg’s Frosted Flakes and Tony the Tiger.
"Kellogg Co. knows the importance of sharing the things you love with family, and we know Kellogg’s Frosted Flakes is a favorite breakfast cereal that parents love," said Kathleen Piper, Kellogg marketing director. "We hope this contest encourages parents, coaches and mentors to share what they love with their kids and create even more memories that last a lifetime."
The FRS Co.’s Healthy Energy line gets revitalized
FOSTER CITY, Calif. The FRS Co. has enhanced its ready-to-drink beverage line, Healthy Energy.
The single-serve drinks, available in 11.5-oz. cans, now feature a fresh new look and taste, containing the FRS-patented blend of the powerful all-natural antioxidant quercetin, seven essential vitamins and green tea extract. The newly packaged line is available in apricot nectarine and orange flavors sweetened with stevia, as well as low-calorie wild berry, peach mango, citrus pomegranate and orange flavors.
"We are continually innovating to better meet the needs of our loyal fans by delivering products for ‘life performance’ while maintaining the highest-quality ingredients and exceptional taste," said Carl Sweat, president and CEO of The FRS Co.
P&G’s Lori Proctor receives award from NEW
CHICAGO A retail supply leader for Procter & Gamble received the Network of Executive Women’s Bobbie O’Hare Award, given annually to the regional committee member who has helped the organization advance its goals and extend its reach.
Lori Proctor, who works as P&G’s retail supply leader in San Ramon, Calif., is co-chair of NEW’s northern California region. Each year, members of NEW’s 15 regions nominate one person as their "best of the best" committee member. These members are honored during each region’s fall event and are eligible for the Bobbie O’Hare Award. NEW officers select one member to receive the Bobbie O’Hare award. Proctor was cited as "a compassionate contributor who truly believes that future leaders need mentors to grow professionally and personally and, in turn, become mentors for generations to come."
The award is named for former NEW regional chair Bobbie O’Hare, VP sales development for the Johnson O’Hare Cos. O’Hare, who helped lead the creation of NEW’s 15 regional groups, joined current NEW regional chair Maria Edelson in presenting the award to Lori Proctor in front of 800 members attending NEW’s national summit.