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Keeping pet products ‘real simple’ at Target

BY Allison Cerra

NEW YORK — Real Simple has rolled out a limited-edition line of licensed pet products.

The 23-product collection exclusively will be sold at Target stores nationwide through June. The collection includes:

  • Pet Bowls with removable metal food and water dishes, which includes an air-tight press-down lid that seals food to keep it fresh and portable;

  • Dry Food Scoop with 0.75-cup and 1-cup measurements, and feeding instructions;

  • Food storage bins with metal pop-top holders and dry food scoop;

  • LED light pet collar charm and ID tag with 1.25-in. diameter plastic LED charm and two light settings;

  • Pet toy organizer which folds flat for easy storage; and

  • LED light solar leash and collar, which allows pets to play outside from day-to-night. The LED light is rechargeable by USB and solar power.

The collection is priced from $4.99 to $29.99.

"At Target we offer pet lovers a wide variety of products to meet their furry friends’ needs," Target VP merchandising Rachael Vegas said. "The new smartly-designed Real Simple pet collection will provide our guests with unique solutions to their everyday pet care needs."

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MinuteClinic providing free diabetes monitoring service this spring

BY Antoinette Alexander

WOONSOCKET, R.I. — MinuteClinic has announced that this spring it is offering a free monitoring visit for patients with diabetes to help keep their health in check between visits to a primary care provider.

The complimentary monitoring service, which is available seven days a week, is administered by a MinuteClinic nurse practitioner or physician assistant and includes:

  • Hemoglobin A1C and blood-glucose test (as needed);

  • Blood pressure check;

  • Body mass index (BMI);

  • Cholesterol test;

  • Comprehensive foot exam; and

  • Microalbumin test (kidney function check).

The practitioner also will conduct a review of lifestyle factors and give immediate results and recommendations. With patient permission, MinuteClinic will share a copy of the visit record with the patient’s primary care provider.

"For the more than 25.8 million Americans with diabetes, MinuteClinic can be a valuable, and collaborative member of the patient care team, working in tandem with physicians and other medical professionals to ensure that patients with diabetes can access the care they need to stay on top of their condition," MinuteClinic chief medical officer Nancy Gagliano said.

Diabetes patients who take advantage of the diabetes monitoring services will each receive an Accu-ChekK 360-degree View data recording tool to take with them. The tracking tool provides a quick snapshot of a patient’s blood sugar patterns and also helps with monitoring meal sizes and energy and activity levels at specific times.

MinuteClinic also offers health condition monitoring services for individuals diagnosed with high cholesterol, high blood pressure and asthma.

The free monitoring package is available through May 31, or while supplies, last and is not offered in Maryland, Massachusetts or Texas. Patients must be 18 years of age or older and there is a limit of one monitoring service per customer. Diabetes monitoring services at MinuteClinic are $79 or an insurance co-pay, outside the free offer.

Roche, the maker of Accu-Chek products, is sponsoring the free MinuteClinic comprehensive diabetes monitoring package program.


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Natura invites pet parents to ‘see beyond the bag’

BY Allison Cerra

FREMONT, Neb. — Natura Pet Products has launched a website that gives pet parents insight on where the company’s pet food ingredients are sourced and how the formulas are made.

Natura — whose portfolio includes Innova, Evo and California Natural brands — said SeeBeyondTheBag.com shares the regions where Natura’s ingredients are sourced through interactive maps and also presents a narrated video tour of the company’s own plant in Fremont, Neb. Website visitors also can view a timeline of Natura’s brand milestones and discovering the safety and quality checks that take place at Natura’s Fremont Innovation Center, which has received numerous certifications from food safety and quality control auditing organizations.

"Natura has among the highest standards in the industry, and because of this, we’re proud to be able to offer pet owners innovative resources for learning more about their pets’ food," Natura VP marketing David Everson said. "The See Beyond the Bag site highlights our Fremont facilities, our innovative product development capabilities and our high-quality sourcing standards, which we believe distinguish us from our competitors. We make these key investments because we strive to provide the healthiest pet food in the world."

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