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Keebler launches granola fudge bars

BY Allison Cerra

BATTLE CREEK, Mich. — Keebler has introduced a wholesome sweet treat.

New Keebler granola fudge bars feature oats, rice, honey and real Keebler fudge, and are a good source of fiber and whole grains, the brand said.

Keebler granola fudge bars are available at retailers nationwide in the granola bar aisle for a suggested retail price of $3.09.

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Kernel Season’s introduces ready-to-eat popcorn line

BY Allison Cerra

ELK GROVE VILLAGE, Ill. — A popcorn seasoning brand has launched its all-natural, ready-to-eat popcorn in four kosher varieties.

Kernel Season’s said each of its popcorn varieties are made with natural sunflower oil, real cheese and clarified butter, and are free of trans fat per serving, artificial colors or flavors. The company debuted the popcorn this past May at the annual Sweets & Snacks Expo.

Kernel Season’s, available in real butter, aged white cheddar, zesty chipotle nacho and sweet ‘n salty kettle corn, are available for a suggested retail price range of $2.79 to $3.79 at retailers nationwide, including Walmart, Kroger, Target, Safeway, Food Lion, Kmart and more.

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Study: Nearly 6 million U.S. children suffer from food allergies

BY Allison Cerra

NEW YORK — A new study recently estimated that 5.9 million children in the United States suffer from a food allergy.

The study, published in the July issue of Pediatrics, also found that children with a tree nut or peanut allergy tend to have the most severe reactions, with nearly 39% of children ages 18 years and younger surveyed saying they had a severe or life-threatening allergy. Additionally, more than 30% of children surveyed said they suffered from multiple food allergies.

The study was funded by the Food Allergy Initiative.

"This is the largest study ever conducted on the prevalence of food allergy in U.S. children, and it differs from previous studies in important ways," said Ruchi Gupta, principal investigator, a pediatrician at Children’s Memorial Hospital and assistant professor of pediatrics at Northwestern University Feinberg School of Medicine in Chicago. "Our goal was to paint a comprehensive picture of childhood food allergy in America. We began by surveying a representative sample of children in the U.S. and collected extensive information on each and every food allergy reported — including date of onset, method of diagnosis, and reaction history."

Study authors noted that data on race and ethnicity, gender, socioeconomic status and geographic region also were collected.

Click here for more information about this study.

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